Mahindra honours outstanding farmers with Millionaire Farmer of India Awards 2023

Through the ‘Millionaire Farmer of India Award’ the primary objective is to acknowledge, inspire and elevate the profession of farming in India by recognising farmers

Mahindra Tractors, India’s leading tractor brand, celebrates the remarkable achievements of India’s successful farmers through a ground-breaking initiative called the ‘Millionaire Farmer of India Award’. The inaugural edition of the awards held at the Indian Agricultural Research Institute (IARI) in New Delhi witnessed the esteemed presence of Nitin Gadkari, Minister of Road, Transport, and Highway, Government of India, Acharya Devvrat Governor of Gujarat, P Sathasivam – Former Chief Justice of India and Former Governor of Kerala, along with other dignitaries.

Through the ‘Millionaire Farmer of India Award’ the primary objective is to acknowledge, inspire and elevate the profession of farming in India by recognising farmers who through their unwavering efforts and innovative agricultural practices, have not only doubled their farm incomes but have also achieved millionaire status. These farmers have consistently adopted best practices, and integrated technology, attaining record levels of productivity and profitability from their farmlands over the years.

The 3-day event honours over 700 farmers, across 15 categories, at the district, state, and national levels, such as horticulturists, spice farmers, poultry, dairy etc. and includes prominent personalities from India’s agriculture industry. Mahindra also showcased a wide range of cutting-edge tractors and farm mechanisation solutions at the event.

Nitin Gadkari also flagged off the Kisan Bharat Yatra, a special roadshow covering 26,000 kilometres, over 4,000 touchpoints and engaging with over 100,000 millionaire farmers over a year.

Through the ‘Millionaire Farmer of India Award’