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HomePosts Tagged "Mahindra & Mahindra Ltd"
Agribusiness, Company News, Farm Mechanisation, Finance, India, Machinery - Pre-harvesting, Machinery – Post-harvesting

Total tractor sales (Domestic + Exports) during September 2024 were at 44256 units, as against 43210 units for the same period last year.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, today announced its tractor sales numbers for September 2024.Domestic sales in September 2024 were at 43201 units, as against 42034 units during September 2023.Total tractor sales (Domestic + Exports) during September 2024 were at 44256 units, as against 43210 units for the same period last year. Exports for the month stood at 1055 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said “We have sold 43201 tractors in the domestic market during September, a growth of 3 per cent over last year. Monsoon rainfall has seen an increase of 7.5 per cent over LPA and this has helped increase in Kharif sowing of all crops except cotton. Reservoir levels have recovered very well and are now at 13 per cent higher than LPA, which augurs very well for a bumper Rabi crop. On the back of good kharif crop and likely strong Rabi crop, rural sentiments are positive. With positive terms of trade for farmers and upcoming festivals, we expect robust demand for tractors going forward.   In the exports market, we have sold 1055 tractors.”

Total tractor sales (Domestic + Exports) during

Agrotech, Company News, Farm Mechanisation, India, Machinery - Pre-harvesting, Machinery – Post-harvesting

Mahindra aims to transform land preparation activities in India with a durable and reliable range of rotavators, ranging from heavy to light duty, designed and developed for every farming condition.

Mahindra Farm Equipment Sector, the world’s largest tractor manufacturer by volume, is gearing up to significantly transform land preparation activities for farmers in India through its comprehensive range of rotavators, developed for every soil and crop type in India. Mahindra is one of the largest rotavator manufacturers in the country, with the company’s extensive range designed and tested to world-class standards by its research and development team. The company works closely with farmers to ensure optimum performance, reliability, and life for every farming condition across the country. Made in India, Mahindra rotavators are manufactured at a dedicated manufacturing unit in Nabha, Punjab.

Mahindra’s Rotavators optimise the time and labour required for land preparation activities. They also improve seedbed quality, ensure weed control and residue management while ensuring improvement in the physical conditions of the soil. Mahindra Rotavators are compatible with tractors ranging from 15 to 70 hp and are suitable for a variety of soil conditions. The rotavators are designed to ensure the lowest fuel consumption for tillage and are highly durable. The blades of Mahindra Rotavators are made with a special steel alloy branded ‘Boroblades’ to ensure long life even in the toughest of soil conditions.

To cater to progressive farmers, Mahindra also offers an ‘Intelligent Rotavator’ that communicates via an app through Bluetooth technology built into the rotavator.

Talking about Mahindra’s ambitions towards mechanising land preparation in India, Hemant Sikka – President, Farm Equipment Sector, Mahindra & Mahindra Ltd. explained, “As modern farm equipment evolves, the rotavator has proven to greatly enhance farm productivity and efficiency the world over. We at Mahindra have made significant strides in rotavator technology for India, in line with our purpose of Transform Farming and Enrich Lives.”

 Kairas Vakharia – Senior Vice President & Business Head, Farm Machinery, Mahindra & Mahindra Ltd. further explains, “We at Mahindra aim to significantly reduce the time and labour required for land preparation in India and, through decades of working with the farmer, have developed a comprehensive range of rotavators. Mahindra Rotavators are manufactured in a dedicated world-class plant in Nabha, Punjab. Our extensive sales, service, and spares network, along with an unbeatable 2-year comprehensive warranty across our entire range, will further ensure we enhance the farmers experience of our products.”

Mahindra aims to transform land preparation activities

Agribusiness, Farm Mechanisation, India, Machinery - Pre-harvesting

Spanning 60 years, Mahindra has broadened its tractor offerings to encompass a diverse range of more than 390 tractor models.

Celebrating 60- years of the Mahindra Tractor and the sale of 40 lakh tractor units since 1963, Mahindra Tractors – India’s number one tractor brand and part of the Farm Equipment Sector at Mahindra & Mahindra Ltd. (M&M) today unveiled ‘Desh ka Tractor: Mitti se Juda, Junoon se Saja’, a unique initiative in honour of the Indian farming community.

A tribute to the hardworking farming community in India, Mahindra Tractors showcased a life-sized tractor-themed sculpture that embodies the spirit of toughness of the farming community, inspired by the design of Mahindra’s renowned ‘Yuvo Tech Plus’ tractor. Innovative and imaginative, the sculpture reflects the diversity of Indian farming and crafted with blends of varied soils collected from over 4000 farms across the country, showcasing the strong bond that exists between Mahindra and Indian farmers.

The essence of ‘Mitti se Juda Junoon se Saja’, embodies Mahindra Tractors spirit to create farming solutions that are connected to the land, with the practicality to work across all kinds of terrain efficiently and effectively. It symbolizes our ‘junoon’ (obsession) to transform farming and enrich lives across India and the world – over the last 60 years and beyond.

The sculpture was unveiled today, in the presence of Vikram Wagh, CEO, Farm Division, Mahindra & Mahindra Ltd. at a function held at the company’s Nagpur manufacturing facility.

 Wagh explained the essence of the initiative, saying, “As we celebrate this milestone of serving 40 lakh customers over 60 years, we wish to acknowledge the farmers’ trust that has enabled us to achieve this feat. It has inspired us to create ‘Desh ka tractor’, showcasing the strong bond between Mahindra Tractors and the hardworking, relentless, and courageous Indian farmer. I extend my heartfelt appreciation to all who helped us reach this milestone.”

Spanning 60 years, Mahindra has broadened its tractor offerings to encompass a diverse range of more than 390 tractor models. During this period, Mahindra Tractors has also established a robust network of over 1200 dealer partners across India, with a customer first orientation that has enabled the brand to provide unparalleled levels of sales, service and spares support to an expanding base of 40 lakh Mahindra Tractors customers.

Spanning 60 years, Mahindra has broadened its

Agribusiness, Company News, Farm Mechanisation, Finance, India, Machinery - Pre-harvesting

Total tractor sales (Domestic + Exports) during June 2024 were at 47319 units, as against 44478 units for the same period last year.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for June 2024.Domestic sales in June 2024 were at 45888 units, as against 43364 units during June 2023. Total tractor sales (Domestic + Exports) during June 2024 were at 47319 units, as against 44478 units for the same period last year. Exports for the month stood at 1431 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said “We have sold 45888 tractors in the domestic market during June ’24, a growth of 6 per cent over last year. The government’s announcement of increased foodgrain production, an increase in MSP for major Kharif crops, and further advancement of the Southwest monsoon across the country brings positive sentiments with farmers. With retail momentum having picked up, supported by land preparation and an increase in Kharif crop sowing, demand for tractors is likely to remain strong in the upcoming months. In the export market, we have sold 1431 tractors, a growth of 28 per cent over last year.”

Total tractor sales (Domestic + Exports) during

Agribusiness, AgroPolicy, Agrotech, Drones

Under this MoU, Mahindra and MSDE will conduct two pilots at National Skill Training Institutes (NSTI) at Hyderabad and Noida to skill 500 women in exclusive batches of 20 women only.

Mahindra & Mahindra Ltd., India’s leading Farm Equipment company and the world’s largest tractor manufacturer by volume signed a Memorandum of Understanding (MoU) with the Ministry of Skill Development and Entrepreneurship (MSDE) to conduct two Pilots under the Drone Didi Yojna. Launched earlier this year, the scheme aims to train 15,000 women to operate drones for agricultural purposes such as fertiliser sowing, crop monitoring and seed sowing, thereby creating new livelihood opportunities for women through imparting skills in new technology areas.

Under this partnership, Mahindra and MSDE will conduct two pilots at National Skill Training Institutes (NSTI) at Hyderabad and Noida to skill 500 women in exclusive batches of 20 women only. The 15-day curriculum approved by the Directorate General of Civil Aviation will be delivered through RPTO (Remote Pilot Training Organisation) instructors at these Centers.

Speaking about the initiative, Dr Anish Shah, Group CEO & MD, Mahindra Group said: “Aligned with our Rise philosophy, the Mahindra Group is committed to empowering the women with the skills necessary to join the workforce and achieve financial independence. The pilot under the Drone Didi Yojana represents a first-of-its-kind convergence of women, farming, and technology. We are absolutely delighted to provide technology training to grassroots women and ensure that agriculture is equipped for the future.”

“We are excited to announce our partnership with Mahindra & Mahindra Ltd., leveraging their agricultural expertise for comprehensive training. Two NSTIs in Hyderabad and Noida have been chosen for the pilot program, with the goal of empowering rural women in agriculture. This collaboration advances our mission of upskilling women for nation-building, particularly through the successful implementation of the Drone Didi program in empowering women in emerging trades. I firmly believe that this collaboration with Mahindra will advance our vision, equipping women with the skills needed to contribute to nation-building. Building on our past successful collaborations with leading technology industry partners, this initiative represents the beginning of many collaborative projects with Mahindra. Through rigorous training methodologies and hands-on learning experiences, we will equip our students with the practical skills and competencies required to excel in their chosen fields and make meaningful contributions to the nation’s socio-economic growth,” said Atul Kumar Tiwari, Secretary, MSDE.

Within this partnership, the NSTIs will provide infrastructure for running the training programme, hostel for participants and tap into local Women Self Help Groups and NGOs to mobilise participation. Mahindra Group will provide initial set-up support through simulation machinery/drones, simulator controller, simulator software, Desktop computer with i5 Processor and trainers, and meet the operating costs for the duration of the Pilot project, including the cost of DGCA License Holder Instructors at the centres.

The learnings and outcomes from the Pilot project will assist MSDE in scaling up the Drone Didi Yojana at identified NSTIs/ITIs across the country.  As a further support to the intent of the Drone Didi Yojana, Mahindra will soon roll out Drone training for women at the company’s skilling centres at Zaheerabad, Telangana and Nagpur, Maharashtra.

Under this MoU, Mahindra and MSDE will

Agribusiness, Company News, Farm Mechanisation, India, Machinery - Pre-harvesting

The campaign promises a series of exciting events, including tractor rallies and customer meets, bringing together the Swaraj sales team, local farmers, channel partners and influencers.

 Swaraj Tractors, a part of the Mahindra Group, proudly commenced a nationwide van campaign ‘Josh Ka Swaran Utsav’ coinciding with brands Golden Jubilee. Through the campaign Swaraj Tractors aims to pay tribute to Indian farmers instrumental in the brands success, while introducing Swaraj’s new range of tractors – ‘Naya Swaraj’ to forge stronger connections with farmers across the country.

To symbolise 50 years of excellence, Swaraj has launched ‘Josh ka Swaran Utsav’ campaign, embarking on an extensive journey across the country, starting from North India. This initiative will serve as a dynamic platform for direct engagement with farmers and spread awareness about Naya Swaraj.

The campaign promises a series of exciting events, including tractor rallies and customer meets, bringing together the Swaraj sales team, local farmers, channel partners and influencers. The initiative is expected to attract enthusiastic participation, enabling Swaraj to connect with over 50,000 customers directly.

Flagging off the ‘Josh ka Swaran Utsav’ campaign from one of Swaraj’s Tractors oldest manufacturing plants in Mohali, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd., emphasized the significance of the celebration, stating that, “As we embark on this momentous journey, we honour the invaluable role of farmers in Swaraj’s success story. This Golden Jubilee celebration is a testament to our commitment to serving and empowering farmers across India.”

 Harish Chavan, CEO – Swaraj Division, Mahindra & Mahindra Ltd., highlighted the trust between Swaraj and its customers, stating, “At Swaraj we have the privilege to experience the unwavering trust and loyalty of our customers and the ‘Josh ka Swaran Utsav’ campaign is a gesture to acknowledge and thank farmers and the farming communities for their contribution in our success. By introducing Naya Swaraj, we aspire to continue our endeavour of empowering farmers and deepen our bond with them.”

During the campaign, Swaraj will showcase its latest range of tractors and farm equipment, while also seizing the opportunity to raise awareness about sustainable agriculture practices.

The campaign promises a series of exciting

Agribusiness, Company News, Farm Mechanisation, India, Machinery - Pre-harvesting

Packed with a powerful and efficient engine and advanced precision technologies for efficiency in paddy farming.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, and the world’s largest tractor manufacture by volume, has launched a new 6 row paddy transplanter called the Mahindra 6RO Paddy Walker in Tamil Nadu.

With paddy as a key crop, Tamil Nadu is renowned for its world-class rice quality, varieties and production capabilities, and as an early adopter of rice mechanisation technologies. Setting new benchmarks in paddy transplanting, Mahindra’s new advanced paddy transplanting machine provides for excellent operator efficiency and is engineered for precision and efficient transplanting in six rows simultaneously in a single pass. Ensuring uniform transplanting across the operational field, the Mahindra 6RO Paddy Walker is manually driven, is compact in design and is easy to manoeuvre even in confined spaces, significantly reducing labor cost, over an otherwise labour-intensive process.

With a focus on power, reliability and performance, the new paddy transplanter boasts a highly durable gearbox and engine, guaranteeing higher output and lower fuel consumption, maximizing productivity in paddy cultivation, as well as extended service intervals. The new solution will further enable water preservation, lower environmental impact related to rice cultivation, while improving overall profitability of the crop.

The new Mahindra 6RO Paddy Walker will be available through Mahindra’s extensive dealer network in Tamil Nadu, with a limited time special offer price of Rs 2 49 999.00. The new Mahindra 6RO Paddy Walker will also be offered with best-in-class financing options from Mahindra Finance and Sriram Finance.

Mahindra continues to lead the way in agricultural technology, supporting farmers worldwide in achieving greater success and sustainability. The launch of the Mahindra Paddy Walker 6RO underscores the company’s dedication to Transform Farming and Enrich the Lives of farmers, through innovative cutting-edge farming technology solutions.

Packed with a powerful and efficient engine

Company News, Farm Mechanisation, Finance, India, Machinery - Pre-harvesting, Machinery – Post-harvesting

 Total tractor sales (Domestic + Exports) during February 2024 were at 21672 units, as against 25791 units for the same period last year.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for February 2024.Domestic sales in February 2024 were at 20121 units, as against 24619 units during February 2023. Total tractor sales (Domestic + Exports) during February 2024 were at 21672 units, as against 25791 units for the same period last year. Exports for the month stood at 1551 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said “We have sold 20121 tractors in the domestic market during February 2024. Southern and western states continue to face agri stress due to erratic and deficient monsoon. However, Rabi crop outlook is very good, with wheat crop likely to be a bumper crop. Harvesting has started in few states with the government supporting early procurement of wheat crop. Continued government support through various rural schemes and enhanced institutional credit will further help boost tractor demand going forward. In the export market, we have sold 1551 tractors, a growth of 32 per cent over last year.”

 Total tractor sales (Domestic + Exports) during

Agribusiness, Company News, Farm Mechanisation, Finance, India

Company’s total tractor sales (Domestic + Exports) during January 2024 were at 23948 units, as against 28926 units for the same period last year.

 Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for January 2024. Domestic sales in January 2024 were at 22972 units, as against 27626 units during January 2023. Total tractor sales (Domestic + Exports) during January 2024 were at 23948 units, as against 28926 units for the same period last year. Exports for the month stood at 976 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said “We have sold 22972 tractors in the domestic market during January 2024. Retail momentum slowed down on account of tapering of agricultural activities. Rabi crop output is expected to be good with prevailing cold conditions helping the key crop of wheat. Government announcement of a good estimate of Horticulture production, and continued government support to boost rural economy will aid positive sentiments and support tractor demand in the coming months. In the exports market, we have sold 976 tractors.”

Company’s total tractor sales (Domestic + Exports)

Agribusiness, Agrotech, Farm Mechanisation, India, Machinery – Post-harvesting

Company ramps up production of the new Swaraj 8200 Smart Harvester at new plant in Pithampur.

Building on its rich legacy of introducing India’s first indigenously developed harvester, Swaraj Tractors, a division of Mahindra & Mahindra Ltd., recently launched its next generation Swaraj 8200 Smart Harvester for the Indian farmer. Introduced in the kharif season, the harvester delivered excellent results in harvesting crops like paddy and soya bean. With the successful debut of this harvester, the company is looking forward to a healthy demand for this product in the upcoming rabi season.

The Swaraj 8200 Smart Harvester is a result of many years of technology development at Swaraj’s R&D facility in Mohali, supported by Mahindra & Mahindra’s Harvester R&D facility in Finland, Europe. The company has built a dedicated harvester plant in Pithampur in anticipation of strong growth of its harvester products. The plant includes state-of-the-art machinery for manufacturing parts, a modern paint shop, dedicated assembly lines and test facilities.

Delivering real-time information on harvested acres, live location tracking, road kilometres travelled and fuel consumption, Swaraj’s Intelligent Harvesting System empowers better decision-making, operational efficiency and maximized profits for customers.

Kairas Vakharia, Senior Vice President & Business Head, Farm Machinery, Mahindra & Mahindra Ltd. explained that “Swaraj has been the pioneer in harvesting technology in India and the new 8200 Smart Harvester builds on this legacy by setting a new technology benchmark. By virtue of its Intelligent Harvesting System, the company’s service and product support team provides 24×7 monitoring of the harvester’s performance and health leading to unmatched standards of customer support.”

The company’s customer support goes beyond the conventional, with health alerts and personalized assistance through a dedicated relationship manager and app-based video calling, ensuring prompt on-farm service. The Swaraj 8200 Smart Harvester is available through Swaraj’s pan-India tractor dealer network.

Company ramps up production of the new

Agrotech, Company News, India, Machinery - Pre-harvesting

 Swaraj Target facilitates horticulture mechanization, a fast-growing segment in Indian agriculture.

Swaraj Tractors, a rapidly growing tractor brand in the country and a part of the Mahindra Group, launched a Compact Light Weight tractor range called the ‘Swaraj Target’. The new range from Swaraj is expected to set a new benchmark in the Compact Light Weight tractor category, for unmatched performance, first-in-class features, and state-of-the-art technology.

The name “Swaraj Target” reflects the purposeful design of the new tractor range, aimed at fulfilling the unique needs of Indian farmers and assisting them in achieving their farm productivity targets by adopting specialized mechanization solutions.

Developed specifically for progressive and aspirational farmers who are eager to embrace latest agricultural practices and technology, the new range seamlessly combines power and advanced technology features, providing exceptional efficiency in spraying, interculture operations, and various other applications.

By adopting advanced technology, the new range provides enhanced operator comfort through unique technology features like a synchromesh gear box for smooth gear shifts, reminiscent of a car-like experience, while enabling the operator to control multiple implements through just the touch of a button. Its narrowest track width and low turning radius allow farmers to navigate tight spaces effortlessly, significantly increasing productivity and minimizing crop damage.

Swaraj Tractors will initially debut two models in the 20-30 HP (14.91 – 22.37kW) category under the Swaraj Target range. The Swaraj Target 630 model will first be available through Swaraj’s extensive dealer network in Maharashtra and Karnataka, with attractive price starting from Rs 5.35 lakhs ex-showroom.  The Swaraj Target 625 will be introduced in due course.

Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd, expressed his excitement about the launch, stating, “Introduction of Swaraj Target opens a new segment for growth of Swaraj Tractors and facilitates horticulture mechanization, a fast-growing segment in Indian agriculture. This new addition to Swaraj’s portfolio is completely in-line with our Farm Equipment sector’s purpose of Transform Farming and Enrich Lives making us future ready.’’

Harish Chavan, CEO – Swaraj Division, M&M Ltd, emphasizes that the Swaraj Target represents a significant milestone in their mission to provide farmers with the most advanced technology tractors. He further stated, “Swaraj Tractors are renowned for their higher power and reliability, and with this new platform, we are offering advanced technology that will assist farmers in achieving their targets in farm productivity by adopting modern agricultural practices and high value crops.”

 Swaraj Target facilitates horticulture mechanization, a fast-growing

Company News, Finance, India, Machinery – Post-harvesting

Total tractor sales (Domestic + Exports) during January 2023 were at 28,926 units, as against 22,682 units for the same period last year.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for January 2023.Domestic sales in January 2023 were at 27,626 units, as against 21,162 units during January 2022.Total tractor sales (Domestic + Exports) during January 2023 were at 28,926 units, as against 22,682 units for the same period last year. Exports for the month stood at 1,300 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said, “We have sold 27,626 tractors in the domestic market during January 2023, registering a growth of 31% over last year. We are off to a good start to the year with promising Rabi crop outlook as sowing acreage for key crops of wheat, pulses and oil seeds has already surpassed previous year levels, supported by conducive soil and weather conditions. This bodes well for the coming months, as the farmers start harvesting this bumper crop. In addition, continued government focus and higher investment in this sector will aid positive sentiments and boost tractor demands. In the exports market, we have sold 1300 tractors.”

Total tractor sales (Domestic + Exports) during

Company News, Finance, Machinery - Pre-harvesting

Domestic sales in May 2022 were at 34153 units, as against 22843 units during May 2021, registering a growth of 50 per cent.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, today announced its tractor sales numbers for May 2022. Domestic sales in May 2022 were at 34153 units, as against 22843 units during May 2021.Total tractor sales (Domestic + Exports) during May 2022 were at 35722 units, as against 24184 units for the same period last year. Exports for the month stood at 1569 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said, “We have sold 34153 tractors in the domestic market during May ’22, a growth of 50 per cent over last year. This is on the back of 51 per cent growth achieved in the month of April ’22. With the timely arrival of the south-west monsoon and forecast of a normal monsoon, kharif crop is expected to deliver record production. Food prices continue to be high, ensuring better remuneration for farmers for their produce, creating a positive sentiment and higher demand for tractors and agri implements. In the exports market, we have sold 1569 tractors, a growth of 17 per cent over last year.”

Domestic sales in May 2022 were at