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The Price Analysis Index provides crucial insights into price tendencies, helping stakeholders make informed decisions for the upcoming months.

Otipy, a leading player in the Indian agritech sector, has released a comprehensive analysis of per-kilogram prices for various fruits and vegetables. This analysis examines trends from March to May and offers predictions for market conditions from June to August. The Price Analysis Index provides crucial insights into price tendencies, helping stakeholders make informed decisions for the upcoming months.

The pricing dynamics within the fruits and vegetables sectors have revealed a noticeable correlation in recent months. Take, for example, the trajectory of Mango (Dasheri, Carbide-Free), where prices plummeted from Rs. 194/kg in April to Rs. 102/kg in May, projected to dip further to Rs. 86/kg in June before peaking at Rs. 100/kg in July. Similarly, Watermelon prices saw a decline from Rs. 44/kg in March, further dropping to Rs. 28/kg in April and Rs. 24/kg in May. Based on this trend, forecasts suggest an increase to Rs. 31/kg in June and further to Rs. 44–Rs. 48/kg in July and August.

In the vegetable market, the long bottle gourd (lauki) rose to Rs. 44/kg by May and is expected to further increase to Rs. 57/kg in August. Similarly, green capsicum declined to Rs. 66/kg in May but is forecasted to rebound to Rs. 88/kg in August. Meanwhile, potatoes exhibited moderate price stability, rising to Rs. 31/kg in May, with prices expected to remain around Rs. 35-36/kg in the coming months, reflecting consistent demand for this staple vegetable throughout the year.

According to Varun Khurana, CEO of Otipy, “We remain committed to empowering both farmers and consumers with valuable insights into the fluctuating dynamics of the agricultural market. Our comprehensive analysis sheds light on the intricate price movements of fruits and vegetables, providing stakeholders with the knowledge needed to navigate through market volatility effectively. Through this endeavor, Otipy reaffirms its dedication to fostering a fair and sustainable agricultural ecosystem in India, ensuring equitable opportunities for all involved.”

This corroborates the fact that changes in demand and supply are pivotal to the fruits and vegetables market characterized by consistent price changes in line with the market and seasonal changes. While often the price of certain fruits such as mango, and watermelons has seen the normal trend of having lower prices during times of high supply of the produce, other commodities like onions, tomatoes and ginger have seen their prices change sharply due to unpredictable fluctuations in supply and demand. Nevertheless, certain items such as bananas, tender coconuts and potatoes show the least fluctuation in demand and have some reasonable price variations. It also accentuates the need to have a broader perspective of various price fluctuations in the sector while noting the tricky issue of consumers’ demand and seasonal supply.

The Price Analysis Index provides crucial insights

The Android-first POS software company will streamline Otipy’s newly launched physical electric cart’s billing, digital weighing, inventory, and more.

QueueBuster, a leading Android-based point of sale (POS) solution provider, has announced a strategic mandate with Otipy, India’s premier fresh produce app that delivers farm produce within 12 hours of harvest. This collaboration aims to transform the retail experience for customers by integrating QueueBuster’s advanced POS technology with Otipy’s innovative approach to fresh produce retailing using Electric Carts.

The partnership will see QueueBuster’s cutting-edge POS technology seamlessly integrated into Otipy’s newly launched physical electric carts, enhancing operational efficiency and customer satisfaction. With real-time billing, inventory management, CRM loyalty programs, and integrated weighing scale functionalities, Otipy will be able to deliver faster checkouts and a streamlined shopping experience for its customers.

QueueBuster’s POS solution offers a comprehensive suite of features, including 70+ real-time sales and inventory reports and seamless integration with 50+ software, hardware, and payment systems. One of its key highlights is the seamless integration with weighing scales, enabling auto weight recording and billing processes.

Umesh Kumar, SVP- Supply Chain at Otipy, expressed excitement about the collaboration, said, “At Otipy, our approach centers on direct procurement from farmers driven by demand predictions. This strategy eliminates intermediaries, guaranteeing fair payments and uplifting the farming community. Recently, with the introduction of our physical electric carts, we required a robust and user-friendly Point of Sale (POS) solution to streamline transactional data and ensure swift billing and efficient inventory management. Partnering with QueueBuster enables us to harness their advanced POS technology, enhancing our retail operations and delivering an unmatched shopping experience to our customers.”

Commenting on the association, Varun Tangri, CEO and founder, QueueBuster POS said, “We are excited to build a strong partnership with Otipy in their quest to deliver fresh farm produce through their newly launched Otipy electric carts. This collaboration marks a pivotal moment in the retail industry, especially for omnichannel and new-age brands seeking the right POS solutions for their offline businesses. With a focus on technology-driven efficiency and a deep understanding of the unique challenges faced by retail outlets and carts & kiosks, we are poised to transform the retail landscape.”

Both QueueBuster and Otipy are committed to revolutionizing the fresh produce retail landscape in favor of Indian agriculturists and Micro, Small & Medium Enterprises (MSMEs). By automating scattered farm produce retail and streamlining operations, this partnership aligns with the Make in India and Viksit Bharat initiatives championed by Prime Minister Narendra Modi, empowering local farmers and businesses while fostering economic growth and sustainability.

The Android-first POS software company will streamline

Otipy is making its products available to a wider audience through popular ONDC seller apps like Pincode (by PhonePe) and Paytm apps.

Agritech startup Otipy announced that company has joined Open Network for Digital Commerce (ONDC) to sell fruits and vegetables to consumers in Delhi-NCR and Mumbai.

This integration ensures its catalogue is visible on various apps, making it easy to discover and enabling smooth transactions on the growing network, Otipy said in a statement.As Otipy onboards ONDC, it is set to expand its customer reach, making its products available to a wider audience through popular ONDC seller apps like Pincode (by PhonePe) and Paytm apps.

This move aims to strengthen the brand’s presence in Delhi-NCR and Mumbai, the company mentioned. Otipy will also focus on bulk procurement directly from farmers and Farmer Producer Organizations (FPOs).

“As we join the ONDC Network, it helps us in expanding our reach to varied customer segments. Through the network, we not only plan to enrich buyer choices but also elevate the shopping experience, facilitating inclusivity in a dynamic e-commerce landscape”, said Varun Khurana, Founder and CEO of Otipy.

While commenting on the Otipy’s move T Koshy, Managing Director & Chief Executive Officer of ONDC said, “With Otipy on the Open Network, it not only stands to benefit from an extensive reach of the network but also reinforces its commitment to fostering a sustainable and inclusive e-commerce framework. A D2C catalogue of farm-fresh fruits, vegetables and groceries will certainly enhance customer choices that champion direct procurement directly from farmers and FPOs”.

Operated by Crofarm Agriproducts, Otipy was launched in 2020. It seeks to significantly reduce fresh produce waste by making agri produce accessible to consumers from farms to home in 12 hours.

Otipy is making its products available to

Company plans to expand the western belt and aims to add over 100 partners by the end of September.

Delhi -based agritech start-up and India’s first community group buying platform for fresh produce, Otipy, enters the west market by launching its services in Mumbai. With the app, Otipy will provide the residents of the city with a single platform to buy and get the farm fresh fruits & vegetables delivered to their doorsteps.

Otipy is offering an essential range of Fresh Fruits and Vegetables and plans to add more products to this category along with FMCG items, dairy, and bakery products in near future. Working on the B2B2C model the start-up connects end consumers to farmers through a community of resellers who handle the last-mile delivery of fresh produce. With the help of AI-based demand prediction, Otipy procures its produce from farmers from different parts of the country and leveraging its unique prediction-based model, the start-up has been able to decrease food wastage in the supply chain from 40 percent down to just 3 percent.

Otipy follows a special supply chain model of 12 hours delivery with only two touch points which acts as a crucial point to ensure fresh deliveries. The experience and knowledge of F&V help to cater the consumers in the best way possible with innovations in packaging and delivery model. Thus, promising delivery of fresh produce at your doorstep before 7 am.

Talking about the latest expansion, Varun Khurana, Founder & CEO says,” Conventional fruits & vegetable supply chain takes almost 48-72 hours to reach consumers directly from the farms. In 48-72 hours, freshness, as well as the nutrition value, deteriorates. Through our model, we ensure that the customers get the order in as little as 12 hours only. We deliver the freshest produce to consumers straight from the farms with minimal logistics costs around the industry. With our latest expansion in Mumbai, we hope to provide fresh produce with the fastest delivery guarantee”.

Otipy is expanding its operations in Thane and other areas in Mumbai like Powai, Mulund, and Bhandup this will be followed by the Suburban areas like Andheri and Navi Mumbai regions of Mumbai. Through this expansion, Otipy plans to expand the western belt and add more partners and community leaders. Otipy aims to add over 100 partners by the end of September.

Company plans to expand the western belt

The fund will be used to strengthen supply chain, invest in cutting-edge tech, add product categories

Agri-tech startup, Otipy (operated by Crofarm Agriproducts), India’s first community group buying platform for fresh produce, raised Rs 235 crores ($32 million) in its Series B round led by Westbridge Capital. Existing investors SIG and Omidyar Network India also participated in the round. These fresh funds have come in six months for Otipy, after its series A funding of Rs 76 crores ($10.2 million).

Varun Khurana, Founder & CEO, Otipy said, “The series B round of funding will support us as we expand to new pin codes, strengthen our supply chain, invest in cutting-edge tech, add product categories and accelerate our mission of making fresh, nutritious food accessible to all.”

The fund will be used to strengthen