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Thursday / October 17. 2024
HomePosts Tagged "Mahindra & Mahindra Farm Equipment Sector (FES)"

Total tractor sales (Domestic + Exports) during September 2024 were at 44256 units, as against 43210 units for the same period last year.

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, today announced its tractor sales numbers for September 2024.Domestic sales in September 2024 were at 43201 units, as against 42034 units during September 2023.Total tractor sales (Domestic + Exports) during September 2024 were at 44256 units, as against 43210 units for the same period last year. Exports for the month stood at 1055 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said “We have sold 43201 tractors in the domestic market during September, a growth of 3 per cent over last year. Monsoon rainfall has seen an increase of 7.5 per cent over LPA and this has helped increase in Kharif sowing of all crops except cotton. Reservoir levels have recovered very well and are now at 13 per cent higher than LPA, which augurs very well for a bumper Rabi crop. On the back of good kharif crop and likely strong Rabi crop, rural sentiments are positive. With positive terms of trade for farmers and upcoming festivals, we expect robust demand for tractors going forward.   In the exports market, we have sold 1055 tractors.”

Total tractor sales (Domestic + Exports) during

Company ramps up production of the new Swaraj 8200 Smart Harvester at new plant in Pithampur.

Building on its rich legacy of introducing India’s first indigenously developed harvester, Swaraj Tractors, a division of Mahindra & Mahindra Ltd., recently launched its next generation Swaraj 8200 Smart Harvester for the Indian farmer. Introduced in the kharif season, the harvester delivered excellent results in harvesting crops like paddy and soya bean. With the successful debut of this harvester, the company is looking forward to a healthy demand for this product in the upcoming rabi season.

The Swaraj 8200 Smart Harvester is a result of many years of technology development at Swaraj’s R&D facility in Mohali, supported by Mahindra & Mahindra’s Harvester R&D facility in Finland, Europe. The company has built a dedicated harvester plant in Pithampur in anticipation of strong growth of its harvester products. The plant includes state-of-the-art machinery for manufacturing parts, a modern paint shop, dedicated assembly lines and test facilities.

Delivering real-time information on harvested acres, live location tracking, road kilometres travelled and fuel consumption, Swaraj’s Intelligent Harvesting System empowers better decision-making, operational efficiency and maximized profits for customers.

Kairas Vakharia, Senior Vice President & Business Head, Farm Machinery, Mahindra & Mahindra Ltd. explained that “Swaraj has been the pioneer in harvesting technology in India and the new 8200 Smart Harvester builds on this legacy by setting a new technology benchmark. By virtue of its Intelligent Harvesting System, the company’s service and product support team provides 24×7 monitoring of the harvester’s performance and health leading to unmatched standards of customer support.”

The company’s customer support goes beyond the conventional, with health alerts and personalized assistance through a dedicated relationship manager and app-based video calling, ensuring prompt on-farm service. The Swaraj 8200 Smart Harvester is available through Swaraj’s pan-India tractor dealer network.

Company ramps up production of the new

Swaraj 8200 Wheel Harvester’s intelligent system offers real-time information to machine owners, including live location tracking, business parameters tracking such as acres harvested.

Swaraj Tractors, a rapidly growing tractor brand in the country and a part of the Mahindra Group, today launched – ‘Swaraj 8200 Wheel Harvester’, featuring best-in-class fuel economy and industry-first technologically advanced features.

This latest offering from Swaraj carries forward the brand’s legacy of Power and Reliability, promising superior harvesting capabilities while ensuring minimal grain loss and higher grain quality and providing remarkable acreage per hour.

One of the industry-first features of ‘Swaraj 8200’ is its intelligent system, offering real-time information to machine owners, including live location tracking, business parameters tracking such as acres harvested, road kilometres travelled and fuel consumption. This information facilitates better decision-making and operational efficiency.

In addition to vehicle service and health alerts, AdBlue level indicators and engine alerts enable real-time monitoring for equipment owners, farmers and rental entrepreneurs, maximizing the machine’s use and profitability. This also enables proactive maintenance while minimizing downtime.

Manufactured in the company’s own state-of-the-art facility spread over 23 acres, Swaraj 8200 Wheel harvester is also fitted with a highly fuel- efficient, in-house TREM-IV complaint engine.

Its ergonomic design ensures better driving comfort, minimises fatigue during long hours of operation. Furthermore, operators receive personalized support through a dedicated relationship manager and app-based video calling, ensuring prompt and convenient doorstep service.

Hemant Sikka, President Farm Equipment Sector-M&M Ltd, stated, “Introducing the ‘Swaraj 8200 Wheel Harvester’ marks a significant step towards our strategic focus on Farm Machinery & poised to propel exponential growth within this sector. The debut of this intelligent machinery stands as a testament to our unwavering dedication to modernizing agriculture and enabling farmers with latest technology.”

Harish Chavan, CEO – Swaraj Division, M&M Ltd, said, “Swaraj is committed to empowering farmers with superior mechanized solutions to achieve maximum yields and profits in line with our Farm Equipment Sector’s purpose of Transform farming and Enrich Lives. Swaraj 8200 Wheel Harvester is a testament to our dedication to customer centricity, nurturing modern farming practices and sustainable agriculture.”

Swaraj 8200 Wheel Harvester’s intelligent system offers

The campaign will be conducted through service delivery vans providing high end-to-end service and spares support, based on analysing equipment health.

Mahindra & Mahindra Farm Equipment Sector (FES), a part of the Mahindra Group, has introduced a special door-to-door service campaign for its range of Rice Transplanters and the Combine Track Harvester in Karnataka. Available from May 29 to June 10, the door-step service campaign aims to ensure peak performance of customers farm machinery for the upcoming season.

Mahindra’s door-step service campaign will be conducted through service delivery vans providing high end-to-end service and spares support, based on analysing equipment health, while highlighting issues that require immediate action. Through the service campaign Mahindra will also assist customers with replacement and rectification of crucial parts like engines, transmissions etc., affordably at the customers door step.

Kairas Vakharia – Senior Vice President, Farm Machinery, M&M Ltd., “At Mahindra we aim to drive affordable and accessible services, beyond products, for easy implementation of farm mechanisation technologies in India, and Mahindra’s special door-to-door service campaign is one such initiative, to delight our customers in Karnataka, a key state for paddy. Through this service, we want to ensure customer convenience by reducing their transit time significantly, while also ensuring optimal operation of their equipment, right before the crucial harvesting & sowing period. Having already received an encouraging response for our service so far, we will soon launch this initiative in other markets as well.”

Through Mahindra’s door step service campaign, customers can also pre-book appointments via a dedicated helpline number by calling 8888044448. Mahindra will also provide customers with best-in-class service through Mahindra’s dealer and authorised workshops across Karnatata, through mechanics specially trained for this machinery, while also training operators in paddy nursery preparation and raising awareness around machine usability, safety & simple maintenance.

‘Made in India’ at Mahindra’s first exclusive farm machinery plant in Pithampur, Madhya Pradesh, both the Combine track harvester and Mahindra’s range of rice transplanters are based on technologies from Mitsubishi Mahindra Agricultural Machinery, Japan, Mahindra’s Centre for Excellence in the rice value chain. Both products offer world-class performance and operational ease, while also increasing potential grain yield, drudgery reduction, while saving on time and cost related to paddy farming.

The campaign will be conducted through service