Image Source: Krishi Jagran

In a move that signals both strategic ambition and tech-forward disruption, Arqivo, the newly launched agrochemical arm of Tagros Chemicals, has officially entered the Indian market with a grand debut in Hubballi, Karnataka. The launch drew a robust turnout of channel partners and agri-leaders from across the state, underscoring industry confidence in the brand’s entry.

Backed by Tagros Chemicals, a global player with a presence in over 90 countries and three decades of expertise, Arqivo isn’t positioning itself as just another agro-input company. Instead, it’s framing itself as a new-generation brand with sustainability and artificial intelligence at its foundation.

Speaking at the launch, Jobi Eapen, a senior leader at Arqivo, emphasized the company’s vision to introduce “world-class molecules and break traditional barriers in the agrochemical trade.” Arqivo, he noted, benefits from a clean slate—allowing it to embed AI models directly into its business architecture from the outset. This, he believes, gives Arqivo a unique edge in enhancing operational efficiency, data-led decision-making, and farmer engagement.

The brand’s go-to-market strategy leans heavily on collaboration with farmers and distributors, with a strong focus on field engagement and localized solutions. Eapen reiterated Arqivo’s dedication to sustainable agriculture, vowing that innovation wouldn’t come at the cost of ecological responsibility.

With its Hubballi debut, Arqivo signals a larger ambition: to become not just a supplier, but a strategic partner in India’s agricultural transformation. Backed by the legacy and manufacturing muscle of Tagros—whose four advanced production facilities in India supply to over 90 countries—Arqivo enters the domestic landscape with deep global roots and a distinctly modern mindset.

In a crowded market dominated by legacy brands, Arqivo’s bet is clear: lead with innovation, scale with partnerships, and build trust from the ground up.