Agri startups unleash ’Mission Credit’ for farmers
As mobile and internet penetration increases further in rural areas, the adoption of newer technologies will rise, making it easier to adopt agri-tech solutions. Agri-tech startups are offering solutions that make it easier for the farmers to obtain credit without the involvement of extensive paperwork and swift approvals, greatly benefiting the farmers.
Obtaining credit for farming has always been a challenge for Indian farmers. Farmers heavily depend on credit facilities by banks for all stages of agricultural activities. Loan/credit disbursement on time is crucial for farmers, as it facilitates buying seeds, equipment, fertilisers, pesticides and building of storage units. There is assistance from the Indian government in obtaining loans and yet the farmers face challenges in obtaining credit to sustain their livelihood from financial institutions. The adoption of technology in the agriculture sector is transforming farming into a more efficient and profitable profession. Lenders are usually faced with challenges in providing loans to small farmers due to the lack of real-time information, availability of collateral and efforts involved in the recovery of the loan.
Traditionally farmers have lacked the know-how of modern farming methods and techniques, which paved a path for agri-tech startups offering effective, scientific and profitable farming solutions. The Indian Agri-fintech sector has approximately 600-700 odd startups, servicing the fast-growing sector. These startups usually offer credit, insurance, warehouse receipt financing, trade financing, among other services/products.
Modernisation of Indian agriculture
India is embarking on a journey of modernisation in the agriculture sector, wherein digital technologies will play a crucial role in creating value across the sector. As the Indian economy recovers from the impact of the pandemic the agriculture sector is expected to undergo a radical transformation in the coming years backed by technology and regulatory approvals.
As per ‘India Agritech Market Outlook to FY’2025: Ken Research’, the Indian Agritech Market is in the early growth stage with increasing awareness among farmers due to growth in internet penetration and mobile connectivity. Many agri-tech startups have entered the industry, especially in the last five years, foreseeing the potential of the industry. The sector is witnessing a high level of investment activity, with increasing interest from venture capitalist firms and international investors. In 2020 alone, the investment in the sector crossed $300 million. The overall agri-tech industry witnessed revenue growth of ~85 per cent during FY’2019-FY’2020. The industry is expected to witness a CAGR of ~32.0 per cent based on revenue, by FY’2025.
As mobile and internet penetration increases further in rural areas, the adoption of newer technologies will rise, making it easier to adopt agri-tech solutions. Agri-tech start-ups are offering solutions that make it easier for the farmers to obtain credit without the involvement of extensive paperwork and approvals on time benefiting the farmers.
Commenting on the criticality of financial credit to farmers at the right time, Anand Chandra, Co-founder & Executive Director, Arya Collateral Warehousing Services, Central Delhi, commented, “Agricultural credit offers farmers with the cash flows necessary for seasonal inputs, investments in assets and technology and to refinance high-cost debts. The availability of credit on time and at the time of sowing helps farmers to buy inputs required for producing the crop and timely finance at the time harvest ensure that farmers can aggregate their produce effectively, ensure better value for their produce and meet their consumption needs. It prevents farmers from selling their produce in distress immediately after harvest and enables wealth creation while maximising the returns on their produce.”
The Indian agritech sector has seen expansive growth from a mere 43 startups in 2013 to more than 1000 startups in 2020. This has been possible with the increase in internet penetration in rural regions. According to the Inc42 report titled India’s Agritech Market Landscape Report, 2021, India’s agritech market is estimated to reach $24.1 billion by 2025. A total of $467 million has been raised by agritech startups from 2014 to H1 2020.
Addressing the challenges
The agriculture sector has largely remained resilient to the impact of the COVID-19 pandemic even with restrictions, shortage of labour and supplies due to the fast adoption of technology. The government’s support in setting up incubators, grants and entry into public-private partnerships has opened doors for more players in the sector. The root cause of stunted agricultural growth over the years has been inadequate creditability. For the sector to become more profitable and sustainable the issues with finances need to be immediately addressed keeping the farmers at the forefront.
Sharing his views on the challenges faced in providing credit to farmers, Chandra added, “Managing rural credit risk is extremely challenging due to access, fragmentation and prohibitive costs for most financial institutions. Another critical limitation affecting many innovative tools and technologies is the problem of scale. Digital transactions are still not the norm. Even with the surge of agri-fintech players, the penetration of agritech solutions is under 10 per cent with about 14 million farmers adopting available agritech solutions.”
The measures involved in catering to the agriculture sector need to be robust and inclusive as the Indian farming community is quite diverse. The Indian farming community mostly consists of micro land holdings that limits the scope of scale and extensive adoption of technology, solutions to address the pain points of the farmers need to be tailor-made. The limitations aren’t just limited to the financial sector, which percolate into the associated sectors with far-reaching impact.
Dhyanesh Bhatt, CEO, Gramcover, Mumbai, shared how they are working towards improving the scope of agriculture in the country by providing insurance. Bhatt said, “We work extensively in implementing certain government programmes on the crop insurance side where there is a premium subsidy paid by the government to the insurance company. However, our interaction is primarily with the insurance company rather than directly with the state and central governments.”
About challenges that have dogged the sector he said “Some of the current challenges that insure-tech faces include limited innovations on the product design front, challenge of last-mile connectivity, only a small per cent of the population has become comfortable in buying insurance online, a cumbersome and time-consuming claims process, lack of enough skilled manpower with significant experience in evolving business scenarios.”
FPOs accelerating technology adoption
Farmer Producer Organisations (FPOs) have been established under the statute of companies Act/State Co-operative Act, with unique operating models that help farmers collectively in a region or grow common crops. FPOs have had a positive impact on all players and practices of the farming value chain. As FPOs expand their reach further and more farmers start associating with FPOs, the penetration of technology will increase further. The Non-Banking Financial Companies (NBFC) will have a bigger role to play in providing credits/ loans to the farmers.
Lokendra Kumar, Product Manager, AgriFI, Bengaluru, stated, “We have never partnered with any FPOs as of now as none of our services is directly in tandem with them. But we have had some connections made through FPOs which helped us in gaining customers. But we did have some talks with them to roll out our products at a big scale through them. The nitty-gritty is still being worked upon but FPOs too, in general, are very supportive for an agri-fintech start-up like us.”
FPOs can become a medium where agriculture completely merges with technology elevating the agricultural sector. Kumar added, “As of now, we have some products in the pipeline that are targeted towards small scale farmers which we are planning to execute in the next six months. The major challenge with small scale farmers is that they don’t have proper financial data which in turn affects our capability to work with them.”
Increasing credit access with tech
Digital resources at the disposal of farmers will help bolster the future of farming and add more value to its allied industries. Farming involves high risks, identifying the gaps and collective efforts can minimise the risks involved. Important factors for growth in any sector is the ease of accessing credit and the associated policies that drive the entire value chain.
“India’s Agri-fintech revolution is still in a nascent stage. With tech integration and catalytic funding for agri-fintech startups can enable a competitive environment with higher risk mitigation, lower NPA and transaction costs. Digitisation, access to alternate data and transactions, transparency in the Agri supply chain will improve the integration of financing solutions and offer farmers with quicker and viable alternatives,” concluded Chandra.
Talking on the same lines, Kumar voiced, “As of now agri-fintech is still very new but it is booming at such a high speed because of all the digitisation. Three years down the agri-fintech overall volume transaction of the goods/services are going to increase 20 times. Startups in this space shall be able to reach every nook and corner of very small villages of India thereby tapping into the Agri population needs.”
Accessing credit loans from non-institutional sources is on the rise with a positive impact on the entire lending outreach and further interventions will improve the access even more. Agri-fintech has been disruptive in changing the landscape of the farmers’ ecosystem. Deployment of advanced technologies and solutions tailored for the agriculture sector will help resolve major pain points of the farmers, boosting output and making it profitable and sustainable for startups and the entire value chain.
Prabhat Prakash
prabhat.prakash@mmactiv.com
As mobile and internet penetration increases further