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HomePosts Tagged "Satyender Singh"
Agribusiness, Agrotech, Company News, Digital Technologies, India

 Crystal Crop will focus 4 key states by utilising Arya.ag’s advanced satellite crop monitoring tool, “Prakshep”, which aims to provide in-depth insights into crop dynamics.

Arya.ag, India’s largest and only profitable grain commerce platform, has partnered with Crystal Crop Protection Limited, a pioneer in providing innovative crop protection, seeds and farming solutions. This partnership implements a PAN India crop monitoring initiative utilizing Arya.ag’s advanced satellite crop monitoring tool, “Prakshep”, which aims to provide in-depth insights into crop dynamics, empowering farmers with sustainable strategies to enhance farm productivity and income.

Crystal Crop Protection Limited aligns its data-driven decision-making processes with its strategic focus on key locations across India. Farmers in Rajasthan, Uttar Pradesh, Maharashtra, Haryana, Madhya Pradesh, Gujarat, Karnataka, and Tamil Nadu will utilise this initiative to ensure sustainable farm practices and better yields. These regions, integral to India’s agrarian economy, will receive special attention under this program. This long- term collaboration intends to evolve dynamically, adapting to the changing needs and challenges of India’s agricultural landscape.

Prasanna Rao, CEO and Co-Founder of Arya.ag, shares his vision for this collaboration, stating, “Our satellite crop monitoring solutions, powered by advanced AI and ML technologies, aim for a sustainable future. By harnessing Prakshep’s power, we intend to bring precision agriculture to farmers’ fingertips, empowering Agri-input organisations. This partnership signifies a significant step toward a more data-driven and technologically advanced agricultural sector in India, promising a productive future for our farmers.”

Crystal Crop Protection Limited, with its integrated operations spanning R&D, manufacturing, and extensive distribution networks, aligns seamlessly with Arya.ag’s mission to provide sustainable solutions to Indian farmers.

“Our collaboration with Arya.ag aims to embrace advanced technologies for the benefit of the agriculture sector. We aim to increase farm productivity and farmer income while promoting sustainable farming practices, cost savings, and improved decision-making for farmers across the nation,” said  Satyender Singh, CEO- Seeds at Crystal Crop Protection Limited.

This partnership stands as a testament to Arya.ag and Crystal Crop Protection Limited’s shared vision of a sustainable and technology-driven future for Indian agriculture. By unlocking the potential of Prakshep and incorporating Crystal Crop Protection’s expertise, the collaboration aims to contribute to a more resilient and prosperous future for farmers across the country.

 Crystal Crop will focus 4 key states

Agrotech, Company News, India, Inputs, Seeds, Trade

Crystal anticipates a substantial boost in its seeds business revenues, sees an increase of approximately 20 per cent.

Crystal Crop Protection Limited, one of the fast-growing R&D-based crop protection manufacturing and marketing companies in India, has strengthened its cotton seeds portfolio with the strategic acquisition of Sadanand Cotton Seeds business from Kohinoor Seeds.

The acquisition will boost Crystal’s goal of providing end-to-end innovative and progressive solutions to stakeholders in the cotton seed business. With a persistent commitment to innovation and quality, Crystal Crops has consistently demonstrated its dedication to enhancing agricultural productivity and crop yields for farmers across the country.

Commenting on the acquisition, Satyender Singh, CEO of Seeds at Crystal Crop Protection, said: “We firmly believe that this strategic acquisition will not only reinforce our market presence in the Cotton Seeds segment but will also substantially enhance our reach and accessibility within the broader Seeds industry. In a market where approximately five crore packets constitute the cotton seed sector, displaying consistent performance over recent years, the importance of cotton as a pivotal cash crop for farmers cannot be emphasized enough. Crystal’s commitment to actively collaborating with farmers to amplify their income levels remains consistent. This acquisition represents an important milestone in further solidifying Crystal’s presence within the cotton crop sector. We look forward to continuing the legacy of Sadanand and delivering exceptional value to our customers.”

Commenting on the acquisition, Pawan Kansal, Managing Director, Kohinoor Seed Fields India Private Limited said: “We are delighted that Crystal Crop Protection has acquired ‘Sadanand’. Crystal Crop Protection is a leading company in the segment and has been making giant strides in this space through focus on innovation and digitalisation. We believe that this acquisition will provide a unique synergy of strengths to build the brand further.”

Crystal’s seeds business has experienced substantial growth in recent years, driven by a combination of organic and inorganic expansion efforts. Today, Crystal occupies a formidable presence among the leading seed providers in multiple segments, including cotton, mustard, fodder, sorghum and pearl millet. With the strategic acquisition of Sadanand Cotton Seeds from Kohinoor Seeds, Crystal anticipates a substantial boost in its seeds business revenues, projecting an increase of approximately 20 percent.

This significant acquisition marks the tenth addition to Crystal’s strategic portfolio and represents the fourth investment in the Seeds business. Some notable acquisitions in the past have been the acquisition of Cotton, Pearl Millet, Mustard, and Sorghum portfolios from Bayer in 2021. In previous years, Crystal has successfully acquired a range of agrochemical and seed brands from multinational companies such as Syngenta, FMC, and Dow-Corteva etc. Additionally, the company expanded its manufacturing capabilities through the acquisition of a production facility from the Solvay group in Nagpur in 2018.

Crystal anticipates a substantial boost in its