Cooperative dairy giant strengthens leadership in India’s FMCG sector, driven by scale, farmer network, and product diversification

Amul, India’s leading dairy brand, has achieved a historic milestone with its brand turnover surpassing Rs 1 lakh crore for the financial year 2025–26, reflecting an 11 per cent growth over the previous fiscal.

The Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets Amul products, reported a sales turnover of Rs 73,450 crore, marking a robust 11.4 per cent increase from Rs 65,911 crore in FY 2024–25. This performance cements its position as India’s largest FMCG organization.

The growth has been fueled by an expansive portfolio of over 1,200 product packs, a deeply entrenched distribution network, and the federation’s ability to adapt to evolving consumer preferences. Alongside its 18 member district cooperatives, GCMMF continues to dominate the dairy sector by combining localized strategies with the strength of the Amul brand.

Ashokbhai Chaudhary, Chairman of GCMMF, said, “Crossing the Rs 1 lakh crore brand turnover is a testament to the trust of millions of consumers and the tireless efforts of our 36 lakh dairy farmers.”

Gordhanbhai Dhameliya, Vice Chairman, added, “This milestone reflects the enduring success of the cooperative model, demonstrating how the ‘Amul Model’ continues to serve as a blueprint for inclusive economic growth.”

Dr. Jayen Mehta, Managing Director, noted that the federation is expanding both operationally and globally, ensuring that the benefits of technological advancement and international trade reach its farmer base.

The milestone underscores the growing strength of India’s cooperative-led dairy sector and reinforces Amul’s position as a global benchmark in farmer-driven enterprise.