Have an Account?

Email address should not be empty!

Email address should not be empty!

Forgot your password?

Close

First Name should not be empty!

Last Name should not be empty!

Last Name should not be empty!

Email address should not be empty!

Show Password should not be empty!

Show Confirm Password should not be empty!

Error message here!

Back to log-in

Close

Sarveshwar Foods scales farmer support infrastructure to meet growing demand for organic and specialty crops

Sarveshwar Foods Limited (SFL), a leading farm-to-fork food company based in Jammu & Kashmir, plans to expand its Farmer Facilitation Centres (FFCs) from the current 14 to 50 in the near term. This expansion is aimed at supporting the company’s rice mill operations and securing a steady supply of high-quality produce for its new line of value-added products. Sarveshwar operates the largest rice mill in the state and leverages over a century-long legacy of premium basmati rice and organic staples.

Nestled in the fertile soils of Jammu & Kashmir, one of India’s least contaminated regions, Sarveshwar Foods has built an enduring reputation for authenticity, quality, and sustainability. The company’s vast farmland across J&K and other northern states, combined with the region’s unique soil fertility and pristine environment, allows the cultivation of rice, saffron, walnuts, and other specialty crops of exceptional quality. Sarveshwar has also secured the first Geographical Indication (GI) tag for J&K Basmati, underscoring its commitment to provenance and premium standards.

Sarveshwar’s growth is anchored in its farmer-first approach, directly engaging over 17,000 farmers across J&K, Punjab, Haryana, and Uttar Pradesh, covering more than 30,000 acres of certified organic farmland. Through its FFCs, the company provides farmers with certified seeds, technical guidance, agri-inputs, and assured buyback, fostering a transparent ecosystem and long-term partnerships with farming communities. This network not only strengthens supply chains for Sarveshwar’s mills but also enhances farmer income and productivity, with plans underway to scale from 14 to over 50 FFCs.

The company’s initiatives are closely aligned with national agricultural priorities. Sarveshwar participates actively in the Holistic Agricultural Development Program (HADP) of J&K and collaborates with state agriculture departments in Jammu and Himachal Pradesh to promote organic farming and sustainable techniques. Its contract farming model spans over 48,000 acres across five states, ensuring quality control over seeds and crop cycles while enabling higher farmer earnings and contributing to India’s ambitions in agri-exports. With increasing global demand for low-pesticide produce in regions such as the European Union, the US, and select Asian markets, Sarveshwar is strategically positioned to capitalize on this opportunity.

Beyond agriculture, Sarveshwar Foods fosters community development through the Sarveshwar Foundation. Programs include farmer welfare, financial literacy, organic farming awareness, and distribution of certified paddy seeds to over 1,000 farmers in J&K. The Foundation also runs women empowerment initiatives, healthcare camps, youth training, and environmental conservation drives, reinforcing the company’s role as a responsible corporate citizen.

As Sarveshwar Foods scales its farmer network and FFC infrastructure, the company is poised to play a significant role in India’s agricultural transformation. Its integrated focus on sustainability, organic farming, and direct farmer engagement positions Sarveshwar as a model enterprise that combines business growth with community empowerment and global competitiveness.

Leave a Comment

Newsletter

Stay connected with us.