Discussions were held on the need for sustainability and transparency in the cotton industry
Cotton Council International (CCI), along with the leadership of the US cotton industry, recently held the second virtual Cotton Day India. This year’s Cotton Day India once again focussed on the need for sustainability and transparency in the industry and how companies could use it to create and drive value for all stakeholders.
The virtual event featured speakers and panellists from USDA FAS US Embassy New Delhi, the US cotton industry and allied companies that support the industry with traceability solutions.
Speaking at the event, Bruce Atherley, Executive Director CCI said, “Brands today are increasingly becoming more responsible in their sourcing strategies. Sustainability and transparency are no longer optional. Leading brands today are mapping their supply chains back to spinning mills and are looking for supply chain partners they can trust; it’s not just about cost.”
Cotton Day India 2021 featured insightful sessions on what the industry can do as a whole to increase sustainability as well as what brands and retailers are looking for from the industry. It also featured discussions on what can be done to enhance sustainability and transparency in the textile supply chains that will enable brands and retailers to make more informed choices.
Joe Little, Head of Technical: Fabric, Colour, Sustainability & Garment Technology, Tesco PLC, presented a brand/retailer perspective of the US Cotton Trust Protocol, while Andrew Winston, Business Consultant & Founder of Winston Eco-Strategies spoke of how smart companies are using sustainability to create value. The key industry partners of Cotton Day India 2021 also included participation from Oritain and Textile Genesis with a focus on transparency solutions.