The cooperative handled extra 35-40 lakh litres of milk, every day, during the pandemic period
Amul cooperative movement has marked its 75th anniversary, by crossing group turnover of Rs 53,000 crores (or $7.1 billion). In the year 2020-21, the milk procurement of all member unions under Gujarat Cooperative Milk Marketing Federation (Amul Federation), registered 14 per cent growth in 2021, over the previous year. The cooperative handled extra 35-40 lakh litres of milk, every day, during the pandemic period.
Results of the apex body of dairy cooperatives in Gujarat were declared in the 47th Annual General Meeting of Amul Federation. Despite the negative impact of the covid pandemic on-demand from restaurants, hotels and catering segment, as well as the adverse impact on dairy commodity markets, Amul Federation registered a turnover of Rs 39,248 crores in 2020-21, while Amul group turnover crossed Rs 53,000 crores. The consumer pack business of Amul grew by 8.1 per cent, while bulk dairy commodities, as well as sales from restaurants and hotels, suffered a decline in 2020-21, due to covid. The cooperative now aims to double its group turnover to Rs 1 lakh crores by the year 2025. Amul is currently ranked 8th on IFCN’s global ranking of dairy organisations, climbing rapidly from 18th position in 2012 to 8th rank in 2020.
Shamalbhai Patel, Chairman, Amul Federation, said, “Over the last 11 years our milk procurement has witnessed a phenomenal increase of 171 per cent. This enormous growth was a result of the high milk procurement price paid to our farmer-members which has increased by 136 per cent in this period. The highly remunerative price has helped us retain the farmers’ interest in milk production, and better returns from dairying have motivated them to enhance their investments in increasing milk production.”
The Chairman thanked the Government of India for creating the new Ministry of Cooperation and said that lakhs of small farmers and traders will benefit from this move, as it will further strengthen the role of cooperatives as the true grassroots level, people-based movement.
Patel also thanked the Government of Gujarat, Chief Minister of Gujarat and Deputy Chief Minister of Gujarat, for special covid financial support of Rs 50 per Kg, recently extended to the dairy cooperatives in Gujarat to export skimmed milk powder. “
The Vice-Chairman of Amul Federation, Valamji Humbal stated “Our ultimate objective is to become the largest dairy organisation in the entire world, ensuring health, nutrition and wellness of people across India and then around the globe, thereby ensuring continuous prosperity and remunerative livelihood for Indian dairy farmers.”
RS Sodhi, MD, Amul Federation, informed, “We focused our attention on enhancing in-home consumption of our products. We redesigned our marketing campaigns to educate and inform consumers about using our range of products to try our restaurant-style dishes at home. Impressive growth in sales of our consumer products in household segment, helped us overcome the impact on demand from Institutional segment.”
