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Friday / March 29. 2024
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The fresh capital will be used to scale the traceable, sustainable, and profitable ecosystem of seed spices, oilseeds and pulses

Delhi-based agritech startup BharatRohan Airborne Innovations has raised seed funding investments in a round led by Upaya Social Ventures and Acumen Fund.

The fresh capital will be used to strengthen its foothold across Rajasthan and Gujarat and scale its traceable, sustainable, and profitable ecosystem of seed spices, oilseeds, and pulses across 2 lakh acres of area in the next 18 months. The investment will help build the capability to sell close to 7,000 metric tonne of seed spices like cumin, coriander, fenugreek, carom, and fennel to different institutional buyers.

The startup provides drone-based advisory services to nearly 6,000 farmers across 20,000 acres in Uttar Pradesh and Rajasthan. Out of which almost 20 per cent purchase agri-inputs from the company. This relationship enables the company to implement sustainable farming practices and to track every farm activity on the ground. Consequently, this ensures that the farm output meets the quality parameters of the buyers as BharatRohan also procures farm produce from the same farmers and supplies them to the major retail chains, FMCG players, masala makers and exporters based in India.

The fresh capital will be used to

Farmers are being guided to fetch the right price

North Eastern Community Resource Management Society (NERCRMS) as a society formed by NEC, MDoNER is involved in the value addition of spice crops by Community Based Organizations (CBOs) of Changlang, Arunachal Pradesh to boost the marketability of the products and to further improve the income of the farmers.

Fetching the right price for agricultural produce is one of the biggest challenges faced by farmers in remote areas. Despite the high quality of their product and its demand in the market, farmers often do not get prices that are commensurate with the quality. The CBOs formed by North Eastern Community Resource Management Society (NERCRMS), Shillong & the Changlang Community Resource Management Society (CCRMS), Changlang are playing a vital role in addressing these challenges. The spice crops sourced from the individual farmers are processed by the CBOs at the Centralized Processing and Packaging Unit, New Yanman village, Kharsang circle, Miao– Khagamblock, Changlang, Arunachal Pradesh.

The products are then branded under the label of Namdapha Goodness. The CBO members pay special attention to ensuring standard quality and food safety measures are maintained throughout the production stage. The curcumin content of the turmeric is also specified in the label which further enhances the marketability of the product. The final product is sold through different retailers and wholesalers across the state.

Farmers are being guided to fetch the