Nutrifresh focuses on sustainable initiatives in hydroponic farming

Pune-based Agritech startup Nutrifresh aims to reduce the carbon footprint and promote sustainability initiatives through focussed initiatives

Pune-based Agritech startup Nutrifresh is focused on reducing the carbon footprint and promoting sustainability. Environmental sustainability is essential for protecting natural resources, mitigating climate change, preserving biodiversity, supporting human health, and promoting social well-being. It also plays a critical role in mitigating the effects of climate change.

“By reducing energy consumption, promoting renewable energy, reducing transportation emissions, practising sustainable agriculture, reducing waste, and preserving natural habitats, we are contributing to reducing the carbon footprint and promoting a sustainable future for all. Additionally, these measures can also have benefits for farmers, including increased crop yields and reduced input costs,

“Speaking about our key achievements, we have 150k Kgs of production capacity per month across farms and the fresh produce is delivered within 24 hours in the service areas. Our total area with active hydroponic production is 33 acres. We have served around 15K households across Mumbai & Pune regions,” said Bina Khan, Board Advisor & Investor, Nutrifresh Farm Tech India Pvt Ltd.

One key sustainable aspect that Nutrifresh focuses on is efficient resource utilisation. This includes optimising water usage, minimising the use of pesticides and fertilisers, reducing energy consumption, and ensuring proper waste management.

Co-founded by two Agripreneurs, Sanket Mehta and Ganesh Nikam, Nutrifresh’s aim is to supply consistent pesticide-free Hydroponic produce that is nutrient-rich to the Indian consumer year-round. Nutrifresh is committed to quality and is one of the few farmers with ISO, FSSAI, APEDA, HACCP, and GLOBAL GAP certifications. As an Agritech startup operating for the last three years under Nutrifresh Farm Tech India Pvt Ltd.’s operations in Pune and Mumbai currently running a 33-acre farm, we are into soilless and hydroponic cultivation.

Nutrifresh now sells its products to over 100 B2B aggregators in India and modern trade aggregators and delivery partners such as Nature’s Basket, Big Basket, Swiggy, Kissan Konnect, Star Bazaar and Zomato Hyperpure. It has an established protected cultivation facility that uses high-quality seeds from Israel and the United States, where the air is given in controlled amounts, water is RO-cleansed, and nutrients are water-soluble. From seed procurement to germination, nursery, harvesting, packaging, and finally delivery to the end user, the entire production is under control. The produce is delivered to the consumer within 24 hours of harvest, demonstrating that the supply chain is fully linked and in sync to ensure consistency of freshness.

Pune-based Agritech startup Nutrifresh aims to reduce