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Unnati will extend channel financing solutions in collaboration with its NBFC partners including its subsidiary Ora Finance to over 76,000 channel partners across India associated with IFFCO.

Unnati Agri, an agriculture supply chain and financial services startup, announced one of its kind collaborations with IFFCO, the largest agriculture company in India. This strategic tie-up aims to provide channel financing solutions to the various segments of channel partners of IFFCO, empowering them to enhance their business operations and meet the needs of their farmer customers effectively.

Under this partnership, Unnati will extend channel financing solutions in collaboration with its NBFC partners including its subsidiary Ora Finance to over 76,000 channel partners across India associated with IFFCO. These channel partners will now have access to credit facilities that they can utilize to increase their business potential. By availing of this credit facility, they can procure larger quantities of stock from IFFCO, enabling them to deliver the right quality products to their farmer customers at the right time.

Ashok Prasad, Co-Founder, Unnati said, “At Unnati, our focus has always been to provide the best digitally enabled services to the farmers across the country. This is exactly why we are absolutely thrilled to join hands with IFFCO to provide channel financing solutions to their extensive network of channel partners. The new tie-up will empower these partners to unlock their full potential and contribute to the growth of the agriculture sector in India.”

The credit facility offered through this collaboration is completely digital and designed to provide easy access to short-term credit for the customers of IFFCO. This digital platform ensures a seamless and efficient way for channel partners to apply for and manage the credit facility, streamlining the process and reducing paperwork.

Ranjeesh Pandey, Chief Marketing Manager of IFFCO, expressed his excitement about this collaboration by stating, “We at IFFCO are working on a mission mode to support farmers and channel partners to adopt new innovative technology-based Fertilizer I.e.Nano Urea and Nano DAP, Sagarika and other new bio products which will support in reducing chemical fertilizers in farming and will also increase and improve the productivity of farmers. The credit facility provided by Unnati through its NBFC partners will support in implementing the Nano Fertilizer game-changer technology in Agriculture. It will not only enable retailers and IFFCO Channel partners to expand their business in the Nano Fertilizer and speciality Fertilizer sector of IFFCO but will also help us to meet the growing demands of farmers about Nano Fertilizer. We feel that such opportunities are good for the farmers and will support technology infusion in our agriculture sector. Initially it has been decided to start in UP, Bihar, Maharashtra, Telangana, Andhra Pradesh.

Unnati will extend channel financing solutions in

By Ashok Prasad, Co-Founder, Unnati Agri

Amid the vast expanse of India’s agricultural landscape and its global stature as a key agricultural hub, the country has been grappling with substantial post-harvest losses. Boasting significant contributions to global outputs of jute, pulses, and milk, alongside securing the second spot in cultivating commodities like wheat, rice, and cotton, India’s agricultural feats shine bright. However, these accomplishments are cast under a shadow by the notable wastage that unfolds between harvest and consumption. In this era, defined by transformative technology, it’s only fitting to explore the potential of innovative strategies to tackle this pressing issue.

According to a recent study endorsed by the Indian government, the span between harvesting and consumption results in the loss of a significant 5-13 per cent of fruits and vegetables, along with approximately 3-7 per cent of crops encompassing oil seeds, and spices. This struggle is underscored by reports indicating that, despite a notable 23 per cent increase in grain production between fiscal year 2015 and 2023, the reduction in post-harvest losses for the same duration remains marginal, standing at less than one per cent. Amid the current scenario, the role of technological advancements becomes pivotal. Leveraging innovations in domains such as cold storage, transportation logistics, and precision farming, these technological strides can optimise supply chains, curtail spoilage, and elevate preservation methods. By efficiently managing surplus yields and minimising losses, these solutions hold the potential to safeguard food security, bolster the livelihoods of farmers, and foster a more ecologically balanced agricultural landscape.

There is an urgent need to embrace some path-breaking technologies which can be listed as follows:

Innovative Storage Solutions

Within the realm of agriculture, a persistent challenge has been managing post-harvest losses, particularly when it comes to preserving the quality of fruits and vegetables. As agricultural products make their journey from fields to marketplaces, significant wastage can occur due to suboptimal storage practices. However, a promising shift is underway, driven by the emergence of inventive storage solutions. These solutions leverage cutting-edge technologies to create carefully controlled environments that effectively prolong the freshness and viability of perishable produce. By closely monitoring factors like temperature, humidity, and gas composition, these storage techniques considerably curtail losses that typically arise during the transportation and storage phases. This shift carries profound implications for sustainable agriculture, reducing unnecessary food waste, bolstering food security and streamlining the overall supply chain.

Extracting Bioactive Ingredients from Fruits and Vegetables

When talking about technological developments, the crucial process of isolating bioactive compounds from fruits and vegetables has undergone a major evolution. This intricate procedure involves unlocking and concentrating the beneficial elements concealed within these natural resources, which have long been revered for their potential health advantages. Leveraging cutting-edge extraction methods, both researchers and industries can capture and amplify these bioactive components, crafting a diverse array of products that cater to a variety of health and wellness requirements. The integration of these extracts in dietary enhancements, functional consumables, beverages, and skincare formulations has paved the way for a more wholesome and ecologically conscious future, where nature’s essence is transformed into potent wellness-boosting solutions.

To read more click on : https://agrospectrumindia.com/e-magazine

By Ashok Prasad, Co-Founder, Unnati AgriAmid the