Dimitra, a global leader in agricultural technology and sustainability, has entered a strategic partnership with the National Coffee Cooperative Union (NACCU) to implement a nationwide system for environmental compliance, carbon accounting, and ESG practices across Kenya’s coffee value chain. Leveraging Dimitra’s Connected Coffee platform and NACCU’s network of over one million smallholder farmers, the initiative is designed to ensure compliance with the European Union’s EUDR, which requires deforestation-free and fully traceable coffee exports.
Set to take effect on December 31, 2025, EUDR compliance involves geolocating coffee farms, documenting forest cover, and maintaining legal records for each plot. With the EU accounting for more than 50 per cent of Kenya’s coffee exports, meeting these requirements is critical for maintaining access to high-value markets. The Dimitra–NACCU partnership equips farmers with AI-driven tools to register farms, map land digitally, complete deforestation risk surveys, and generate EUDR-aligned compliance reports. Mobile-based onboarding and technical support ensure participation across key coffee-growing regions, including Meru, Kipkelion, Kiambu, Nyeri, and Mt. Elgon.
The initiative also integrates carbon and ESG tracking, creating opportunities for smallholders to access premium sustainability-linked markets while reinforcing livelihoods. By combining Dimitra’s technology with NACCU’s grassroots coordination, the partnership addresses the digital divide that often limits smallholder participation in global compliance programs.
This collaboration demonstrates Kenya’s proactive approach to aligning agricultural exports with international sustainability standards, safeguarding market access, and promoting transparent, sustainable coffee production. By enabling millions of farmers to meet EUDR requirements, the initiative positions Kenya’s coffee sector to compete more effectively in premium international markets while advancing environmental and social goals.