Following a meticulous correction in selling prices and moderation of purchase prices, Hatsun Agro has experienced a remarkable upswing in milk procurement volume.
R G Chandramogan, Chairman Hatsun Agro, a leading player in the dairy industry announces a significant surge in milk procurement, ensuring a robust and stable supply for the coming months. In response to last year’s challenges, the company has undertaken strategic measures to overcome supply shortages and inflated purchase prices.
Following a meticulous correction in selling prices and moderation of purchase prices, Hatsun Agro has experienced a remarkable upswing in milk procurement volume. In September and October, the company achieved an impressive 25 per cent increase in procurement, thanks to the establishment of additional collection centres and the inclusion of more farmers across all states.
The figures speak for themselves – in September, Hatsun Agro procured over 11 crore litres of milk, and in October, the company reached an all-time high, collecting over 12 crore litres of milk in a single month. This exceptional growth in procurement not only signifies the company’s commitment to overcoming challenges but also positions Hatsun Agro as a reliable and sustainable source of dairy products.
