The stewardship campaign reached 6,000 farmers and industry stakeholders across 14 states in the country through a large number of on-the-ground meetings
FMC India, a leading agricultural sciences company, marked the recent World Environment Day with a product stewardship campaign to promote safe and judicious consumption of crop protection products, amongst stakeholders.
The stewardship campaign reached 6,000 farmers and industry stakeholders across 14 states in the country through a large number of on-the-ground meetings. In addition, the company also adopted virtual reality and augmented reality to enhance knowledge retention through immersive learning for agricultural scientists and students at Punjab Agricultural University (PAU), Ludhiana, according to the company statement.
Elaborating on the stewardship initiative, Ravi Annavarapu, President, of FMC India said, “FMC is fully committed towards safety and welfare of the Indian farming community. The adoption of technology-driven solutions in agriculture has become critical for ensuring crop protection and food security. India’s G20 Presidency theme ‘One Earth, One Family, One Future’ signifies collective efforts for achieving the United Nation’s Sustainable Development Goals. We concur with the idea of collaborative growth for responsible and responsive development in agriculture. Having successfully facilitated this training with PAU, we look to continue fostering the next generation of agriculture leaders who embrace and harness the potential of emerging technologies.”
Esley Ng, APAC Stewardship Lead, FMC Corporation said, “This innovative approach revolutionises learning. As we aspire to achieve maximum impact in enhancing stewardship initiatives, starting with the current generation of agricultural talents like those from PAU and building on the fundamentals of safe and judicious consumption of crop protection products will go a long way.”
