Farm-to-fork solution to improve productivity and sustainability
BL Agro Group has launched Agri Value Chain “Khet Se Kitchen Tak” to Support Farmers and Agribusiness in Lucknow, making Uttar Pradesh a self-reliant and sufficient state.
As the agri sector desperately needs to improve productivity and sustainability, this farm-to-fork solution offers just that. It creates market linkages throughout the agri value chain by clubbing the services provided by subsidiaries of the B L Agro corporate umbrella. The event was inaugurated by Yogi Uttar Pradesh Chief Minister in the presence of Union Minister of State for MSME Bhanu Pratap Verma.
Four entities are synergising the “Khet Se Kitchen Tak” initiative to provide full-stack solutions to ease problems for farmers, Farmer Producer Organisations (FPOs), and agribusinesses.
Leads Connect Services is providing precision farm advisory, financial, and crop risk management to the agriculture community; Rohilkhand Laboratory & Research Centre (RLRC) providing critical food testing, assaying, and certification facilities to agri-businesses at the farm gates; and BL Agro and Laxmi Agro providing market linkage, bringing finely curated, packed quality food material to consumers; kitchens through its extensive network of distributors pan India.
Apart from increasing yield efficiency, Leads Connect offers digitalisation and end-to-end analytics, including geospatial, SpaceTech and Drone as a Service (DrAAS) for precision farming.
Ghanshyam Khandelwal, Chairman, B.L. Agro, says, “UP stands on a precipice. To achieve the vision of converting it into a trillion-dollar economy, we need to fuel its agriculture and food processing engine. That’s what makes us so excited and determined to build a sustainable and linked agri-ecosystem within the state. At its base, Khet Se Kitchen Tak is about supporting farmers and agribusiness, but if you zoom out, the initiative is about making UP a self-reliant and sufficient state that doesn’t depend on anyone during any stage of the agri value chain. While the initiative encompasses all food products from pulses to oil, we will be putting the spotlight on millets like ragi, jowar, and bajra as 2023 is the International Year of Millets.
“The changing global demands are outpacing what our current agricultural and food systems can achieve,” comments Navneet Ravikar, Chairman & Managing Director, Leads Connect Services. Currently, over 50 percent of India’s population depends upon agriculture to put food on the table. Yet, the sector contributes merely 20 percent of the national GDP. All these are signals of the dire necessity of a digital transformation, which is why we are fixated on building technologies that can drive the Khet Se Kitchen Tak initiative. Our objective is to bring the consequent benefits to every acre of farmland and stakeholder in the value chain.”
