Retailers can now plan, forecast, and monitor profit margins, while improving customer retention with one platform
GROWERS, a North Carolina-based agriculture technology company, has announced that after a year of testing, its flagship product GROWERS Rally is available for commercial use. GROWERS Rally was created to help ag retail stay relevant in today’s competitive sales environment. Sellers can access a single view of the customer, forecast future sales, organise farm and product information, and make informed, meaningful recommendations.
“GROWERS Rally is built around the needs of agriculture retailers and their farmer customers. The need for close collaboration between farmers and ag retailers has never been more important. Based on our experience in this market, we found that most existing solutions only partially address those needs or are too cumbersome,” said Steven Valencsin, CEO, GROWERS.
GROWERS Rally is for every level of the Ag retail organisation. Front line sellers get helpful information such as universal pricing and product lists, view historical sales, easily apply manufacturer rebate programs, and the ability to quickly and easily send product and price quotes directly to customers via text message or email.
Andi D’Agostino, VP of Product, GROWERS said, “The goal of the GROWERS Rally team is to accommodate but decrease the complexity our users navigate every day as frontline sellers, managers, and retail support staff. If we really understand their needs, we can remove busy-work and create insights so that they can focus on what only they can do, build a strong business.”
