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Thursday / November 21. 2024
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John Deere Operations Center™ and Yara’s Atfarm digital platform will provide farmers with tailored crop nutrition recommendations rooted in agronomic precision to ensure crops receive the right amount of nutrients.

 John Deere and Yara have joined forces to launch a partnership that will combine Yara’s agronomic expertise with John Deere’s precision technology and advanced machinery. The partnership will enable farmers to increase yields and optimize fertilizer use, helping them contribute to the ambition of the European Union’s Farm to Fork Strategy.

To be able to produce more efficiently and sustainably, farmers need high-quality, actionable data and the technology to put these insights into practice. This is where digital farming will play a big role in helping farmers optimize the productivity of their fields. To further this vision, the advanced connectivity between the John Deere Operations Center™ and Yara’s Atfarm digital platform will provide farmers with tailored crop nutrition recommendations rooted in agronomic precision to ensure crops receive the right amount of nutrients where and when needed.

Partnering to make every nutrient count

The Atfarm platform uses Yara’s proprietary optimized index, which enables farmers to monitor the biomass development of their crops and nitrogen uptake throughout the season and access field specific variable rate application maps. This data can be seamlessly shared as a WorkPlan with the John Deere Operations Center™. Farmers can add operational details and wirelessly synchronize the plans, including prescriptions, to any machine featuring the John Deere Gen4 or G5 Display.

As executing variable rate maps is often perceived as complicated, this John Deere Yara solution makes it much easier, supporting farmers in producing more yield with less input. Through Yara’s agronomic advice, trials show that farmers can achieve up to seven percent yield increase while securing up to 14 percent Nitrogen savings in fertilizer use.

The new connectivity will be piloted from spring 2024 to a group of farmers in Germany, France, and the UK. In addition, Yara and John Deere will continue to collaborate on additional opportunities to further improve nutrient use efficiency for farmers.

Unique combination of expertise

“Achieving the ambitious goal of the Farm to Fork Strategy to reduce nutrient losses by 50% in 2030 requires the industry to work together. Through partnering with John Deere, farmers will be able to use our recommendations in an easy, practical way. This contributes to more sustainable food production without adding complexity for farmers,” says James Craske, VP Digital Solutions Europe at Yara International.

Katharina Nies, Marketing Manager Precision Ag at John Deere highlights: “For Small Grain Producers, crop nutrition is one of the largest opportunities for optimization. We are excited to partner with Yara, as this is a unique combination of science-based fertilization recommendations together with John Deere’s connected, highly precise & intelligent machines. With that farmers can achieve highest levels of nutrient use efficiency.”

John Deere Operations Center™ and Yara’s Atfarm

The plan includes precision technology, agriculture, construction, electrification and alternative fuels, sustainability and three-year financial targets

CNH Industrial announced its updated 2024 strategic plan at its Capital Markets Day event in Miami, Florida. Scott W Wine, CNH Industrial Chief Executive Officer, introduced the new company and set forth its strategic priorities, including customer-inspired innovation; technology leadership; brand and dealer strength; operational excellence; and sustainability stewardship. 

Other senior members of the leadership team presented on topics including precision technology, agriculture, construction, electrification and alternative fuels, sustainability and three-year financial targets. 

The company confirms its intention to be net-debt free by 2023.

Additional financial plan highlights include: 

  • Gross Margin over 24 per cent by 2024, more than 300bps increase by the end of the plan period 
  • R&D of ~$2.6 billion, a step up to ~4.5 per cent of net sales focusing on new products and new precision technology 

The updated 2024 financial plan also commits to a consistent dividend policy and confirms the company’s ability to exercise appropriate share buybacks. 

CNH Industrial will invest in a path to excellence in customer and dealer satisfaction, fundamental to the company’s future success. The state-of-the-art and productivity-boosting agricultural product portfolio will undergo significant expansion, with 150 product launches expected over the plan period, supporting the differentiated positioning of the Case IH and New Holland Agriculture brands. 

The plan includes precision technology, agriculture, construction,