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Thursday / November 7. 2024
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The group turnover of Brand Amul reached Rs. 80,000 crores (USD 10 billion) in 2023-24 from Rs 72,000 Crores (USD 9 billion) in 2022-23.

The 50th Annual General Meeting of the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), which markets the popular Amul brand of milk and dairy products was held on the 28th of September 2024. In the Golden Jubilee year of GCMMF, the organization registered a turnover of Rs. 59,545 Crores (USD 7 Billion) for the financial year 2023-24 with a growth of 8% YOY.  The group turnover of Brand Amul reached Rs. 80,000 crores (USD 10 billion) in 2023-24 from Rs 72,000 Crores (USD 9 billion) in 2022-23.

Amul has been ranked as the world’s strongest food brand and the strongest dairy brand as per Brand Finance, UK, world’s leading brand consultancy. Amul’s brand strength is attributed to its strong performance in familiarity, consideration, and recommendation metrics.

GCMMF, the world’s largest farmer owned dairy cooperative in the world with its 36 lakhs farmers across 18,600 villages of Gujarat and 18 member Unions procure 300 Lakhs litres of milk per day. GCMMF also ranks 8th among the top 20 dairy companies in world in terms of milk processing as per International Farm Comparison Network (IFCN).

Shamalbhai Patel, Chairman, GCMMF, said, “GCMMF has achieved a historic milestone of emerging as the strongest food brand in the world in its golden jubilee year.” We are planning continuous expansion in terms of adding new markets, launching of new products, and adding new milk processing capacities across India, he added.

On behalf of 36 lakhs milk producer members of Gujarat, Valamjibhai Humbal, Vice Chairman, GCMMF has conveyed his sincere gratitude to Government of Gujarat and Government of India for their continuous and timely support for various schemes related to milk producers. We also thank the Prime Minister Narendra Modi and Minister of Home Affairs and Cooperation Amit Shah for their continuous focus on developing the cooperative sector and in inspiring us to become a part of the global food basket and doubling the farmer’s income, he added.

The group turnover of Brand Amul reached

GCMMF has 98 dairy plants located across India with a daily milk handling capacity of 50 million Liters equipped with modern facilities to process, pack and store the milk and milk products.

Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), announced the launch of Sagar Skimmed Milk across India.

Sagar is one of the oldest brands of GCMMF in the milk powder and ghee segment. Sagar Skimmed Milk Powder is India’s largest-selling SMP brand, preferred by buyers due to its pure, fresh, good quality and it is now expanding to the fresh skimmed milk category.

“To meet the expectations of the changing consumer, we are launching Sagar Skimmed Milk at the most affordable price to cater for the economic segment as well as fat-free milk for health-conscious consumers” said Jayen Mehta, Managing Director, GCMMF.

We launched Sagar Skimmed Milk across all Indian markets on the morning of 8th January 2024. It is Fat-Free and will have a minimum of 9 per cent SNF. To cater to various consumer segments, it is available in 250 ml (Rs. 10), 500 ml (Rs. 20), 1 L (Rs. 40), 2 L (Rs. 78) and also, in 6 L pack to cater Hotels, Restaurants and Caterers (HoReCa) requirement. It would also be available to consumers through nearby retail outlets, Amul parlours, Milk booths and Modern Format Stores.

GCMMF has 98 dairy plants located across India with a daily milk handling capacity of 50 million Liters equipped with modern facilities to process, pack and store the milk and milk products.

GCMMF has 98 dairy plants located across

 Company’s milk procurement has increased by a phenomenal 190 per cent over the last 12 years.

Amul cooperative movement celebrated its 75th anniversary by achieving group turnover of Rs. 61,000 crores, further consolidating its position as the largest food and FMCG brand in India. Needless to state, Amul, which is currently ranked as the 8th largest dairy organization in the world, added another Rs. 8000 crores to its group turnover in 2021-22, growing even faster than its 12-year compounded average growth rate, on the back of rapid post-pandemic recovery in out-of-home consumption and demand from restaurants, catering, travel and hospitality segment.

After the 48th Annual General Body Meeting of GCMMF (the organization that owns and markets products under brand Amul), held on 19th July 2022, Shamalbhai Patel, Chairman, GCMMF, informed that the cooperative achieved 18.46 per cent growth in turnover in 2021-22, which was even higher than 16 per cent CAGR in turnover over the last 12 years. The Chairman also emphasized the fact that “Over the last 12 years, our milk procurement has increased by a phenomenal 190 per cent. This impressive growth was a result of the high milk procurement price – which has increased by 143 per cent during this 12-year period – paid to our farmer-members”.

The Chairman also added that the highly remunerative price helped us retain farmers’ interest in milk production; and better returns from dairying have motivated them to enhance their investments in this sector

He further emphasized, “Our expansion plans are based on our milk procurement projections. Generally, every year there is capacity expansion through an investment of approximately Rs. 800 crores to Rs. 1,000 crores. We are also expanding in fresh products (milk, curd and buttermilk). A new dairy plant, with an investment of Rs 500 crores, will come up in Rajkot. Within two years, large dairy plants will also come up in Baghpat, near Delhi, Varanasi, Rohtak and Kolkata”.

The Vice-Chairman of GCMMF,  Valamji Humbal, stated that “ We recently built Asia’s biggest milk powder plant. We are also working on a technology which can store perishable Indian milk-based sweets and desserts for up to 45 days & beyond”.

R S Sodhi, Managing Director of GCMMF, informed, “Our milk-based beverages business grew by 36 per cent in value terms, despite the peak summer season of 2021 being impacted by the second wave of Covid. Our ice-cream business also saw a sharp revival with a more than 50 per cent value growth in 2022. Our flagship brand Amul Butter grew by 17%, while our Ghee business grew by more than 19 per cent, both in value terms. We achieved 17% value growth in Amul long life milk, 44% value growth in Amul Cream, 24 per cent value growth in Amul Dahi, 18% value growth in fresh Buttermilk and impressive 12% value growth in our largest product category, Amul fresh milk.”

 Company’s milk procurement has increased by a