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HomePosts Tagged "Farm Equipment Sector"
Agribusiness, Farm Mechanisation, Finance, India, Machinery - Pre-harvesting

 Company’s domestic sales in August 2024 were at 20518 units, as against 20647 units during August 2023.

 Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for August 2024. Domestic sales in August 2024 were at 20518 units, as against 20647 units during August 2023. Total tractor sales (Domestic + Exports) during August 2024 were at 21917 units, as against 21676 units for the same period last year. Exports for the month stood at 1399 units.

Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd. said, “We have sold 20518 tractors in the domestic market during August. The cumulative monsoon rainfall is normal to above normal in Southern, central, western, and most northern states, while it has been deficient in few eastern and northeastern states. Reservoir levels have improved substantially and Kharif sowing for paddy, pulses, oil seeds and sugarcane has progressed very well and higher than last year. The upcoming festive season, above normal monsoon, bumper Kharif harvest and favourable terms of trade for farmers are likely to drive growth of tractor industry going forward. In the exports market, we have sold 1399 tractors, a growth of 36% over last year.”

 Company’s domestic sales in August 2024 were

Agrotech, Company News, Farm Mechanisation, India, Machinery - Pre-harvesting, Machinery – Post-harvesting

Mahindra aims to transform land preparation activities in India with a durable and reliable range of rotavators, ranging from heavy to light duty, designed and developed for every farming condition.

Mahindra Farm Equipment Sector, the world’s largest tractor manufacturer by volume, is gearing up to significantly transform land preparation activities for farmers in India through its comprehensive range of rotavators, developed for every soil and crop type in India. Mahindra is one of the largest rotavator manufacturers in the country, with the company’s extensive range designed and tested to world-class standards by its research and development team. The company works closely with farmers to ensure optimum performance, reliability, and life for every farming condition across the country. Made in India, Mahindra rotavators are manufactured at a dedicated manufacturing unit in Nabha, Punjab.

Mahindra’s Rotavators optimise the time and labour required for land preparation activities. They also improve seedbed quality, ensure weed control and residue management while ensuring improvement in the physical conditions of the soil. Mahindra Rotavators are compatible with tractors ranging from 15 to 70 hp and are suitable for a variety of soil conditions. The rotavators are designed to ensure the lowest fuel consumption for tillage and are highly durable. The blades of Mahindra Rotavators are made with a special steel alloy branded ‘Boroblades’ to ensure long life even in the toughest of soil conditions.

To cater to progressive farmers, Mahindra also offers an ‘Intelligent Rotavator’ that communicates via an app through Bluetooth technology built into the rotavator.

Talking about Mahindra’s ambitions towards mechanising land preparation in India, Hemant Sikka – President, Farm Equipment Sector, Mahindra & Mahindra Ltd. explained, “As modern farm equipment evolves, the rotavator has proven to greatly enhance farm productivity and efficiency the world over. We at Mahindra have made significant strides in rotavator technology for India, in line with our purpose of Transform Farming and Enrich Lives.”

 Kairas Vakharia – Senior Vice President & Business Head, Farm Machinery, Mahindra & Mahindra Ltd. further explains, “We at Mahindra aim to significantly reduce the time and labour required for land preparation in India and, through decades of working with the farmer, have developed a comprehensive range of rotavators. Mahindra Rotavators are manufactured in a dedicated world-class plant in Nabha, Punjab. Our extensive sales, service, and spares network, along with an unbeatable 2-year comprehensive warranty across our entire range, will further ensure we enhance the farmers experience of our products.”

Mahindra aims to transform land preparation activities

Agribusiness, Company News, Farm Mechanisation, India, Machinery - Pre-harvesting

The campaign promises a series of exciting events, including tractor rallies and customer meets, bringing together the Swaraj sales team, local farmers, channel partners and influencers.

 Swaraj Tractors, a part of the Mahindra Group, proudly commenced a nationwide van campaign ‘Josh Ka Swaran Utsav’ coinciding with brands Golden Jubilee. Through the campaign Swaraj Tractors aims to pay tribute to Indian farmers instrumental in the brands success, while introducing Swaraj’s new range of tractors – ‘Naya Swaraj’ to forge stronger connections with farmers across the country.

To symbolise 50 years of excellence, Swaraj has launched ‘Josh ka Swaran Utsav’ campaign, embarking on an extensive journey across the country, starting from North India. This initiative will serve as a dynamic platform for direct engagement with farmers and spread awareness about Naya Swaraj.

The campaign promises a series of exciting events, including tractor rallies and customer meets, bringing together the Swaraj sales team, local farmers, channel partners and influencers. The initiative is expected to attract enthusiastic participation, enabling Swaraj to connect with over 50,000 customers directly.

Flagging off the ‘Josh ka Swaran Utsav’ campaign from one of Swaraj’s Tractors oldest manufacturing plants in Mohali, Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra Ltd., emphasized the significance of the celebration, stating that, “As we embark on this momentous journey, we honour the invaluable role of farmers in Swaraj’s success story. This Golden Jubilee celebration is a testament to our commitment to serving and empowering farmers across India.”

 Harish Chavan, CEO – Swaraj Division, Mahindra & Mahindra Ltd., highlighted the trust between Swaraj and its customers, stating, “At Swaraj we have the privilege to experience the unwavering trust and loyalty of our customers and the ‘Josh ka Swaran Utsav’ campaign is a gesture to acknowledge and thank farmers and the farming communities for their contribution in our success. By introducing Naya Swaraj, we aspire to continue our endeavour of empowering farmers and deepen our bond with them.”

During the campaign, Swaraj will showcase its latest range of tractors and farm equipment, while also seizing the opportunity to raise awareness about sustainable agriculture practices.

The campaign promises a series of exciting

Machinery - Pre-harvesting, Machinery – Post-harvesting

Exports for the month stood at 1651 units

Mahindra & Mahindra’s Farm Equipment Sector (FES), part of the Mahindra Group, announced its tractor sales numbers for March 2022.
Domestic sales in March 2022 were at 28112 units, as against 29817 units during March 2021.

Total tractor sales (Domestic + Exports) during March 2022 were at 29763 units, as against 30970 units for the same period last year.
Exports for the month stood at 1651 units.

Hemant Sikka, President – Farm Equipment Sector, Mahindra & Mahindra said, “We have sold 28112 tractors in the domestic market during March 2022. Record procurement of Kharif acreage, a substantial increase in exports of agricultural products like wheat, sugar and cotton will help improve the financial position of the farmers leading to better cash flow in the rural market to help boost tractor demand going forward. Acreage of Kharif crop has already crossed last year’s levels, which augurs well for agri incomes. This will get a further boost with an early forecast of a normal monsoon. In the exports market, we have sold 1651 tractors, a growth of 43 per cent over last year.”

Exports for the month stood at 1651 unitsMahindra &