Sid’s Farm enters Bengaluru market with wide array of dairy products
Initially the products will be available only through e-commerce sites, serving milk and regular use dairy products like paneer, curd, ghee and butter
Sid’s Farm, a premium D2C dairy brand based in Telangana, today announced its launch in Bengaluru and availability of its products on leading e-commerce sites such as Milk Basket, Big Basket, Zepto, SuprDaily and Fresh to Home. Bengaluru, with a population of over 8 crore, which is third highest in India (25 per cent urban, > 50 per cent migrated) and the fourth largest in terms of GDP, is a natural augmentation choice for the brand in a consumer driven city. The city has humongous potential due to the ever growing need for superior quality dairy and increased appetite for premium. Sid’s Farm offers consumers the unprecedented opportunity to choose one of the best available brands in this regard. Initially the products will be available only through e-commerce sites, serving milk and regular use dairy products like paneer, curd, ghee and butter. Sid’s Farm’s unique offering allows customers to choose from separate cow and buffalo milk and dairy products depending upon their preference.
Incidentally Bangaluru is a consumers’ market and the lack of fresh cow and buffalo milk and milk products free from any antibiotic, preservative, or synthetic hormone, presents Sid’s Farm the perfect opportunity to provide consumers with best in class milk and dairy products. Sid’s Farm stands for Quality and it aims to stand out among Dairy companies of India. It is also a consumer-focused firm and strives to improve their products through feedback from stakeholders.
Excited with the launch in Bengaluru, Dr Kishore Indukuri, Founder and MD, Sid’s Farm said, “It is an exhilarating experience to launch Sid’s Farm in Bengaluru and expand our range from Telangana to Bengaluru. I am optimistic that we will soon capture the eyeballs and heart share of residents of the garden city like our patrons in Hyderabad”.
He further said, “We are kicking off our venture by serving our superior quality milk & dairy products only through e-commerce sites and will introduce the same subsequently with niche store partners in Bengaluru. Eventually, we also want to be directly available to our customers at their doorsteps through our app and our own distribution channel too.” He added, “It is not only achievement of a milestone but our honest intention is to make natural buffalo and cow milk free from all antibiotics, hormones, and preservatives available to all.”
Initially the products will be available only