HomePosts Tagged "Bangkok"

 By Dr Narendra Dadlani, Former Director Technical Affairs, the Asia & Pacific Seed Association (APSA), Bangkok, Thailand

The floriculture market is growing due to a number of causes, including the development of organised retail and e-commerce platforms nationwide, the increase in government programmes and regulations promoting floriculture, and the ongoing improvements in agricultural methods and technology. In 2024–2032, the Indian floriculture industry is expected to increase at a compound annual growth rate (CAGR) of 11.4 per cent, up from Rs 26,210 crore in 2023, according to IMARC Group.

Indian floriculture is based on traditions, and we have a rich heritage on the use of flowers all through our lives from our birth to death, with indispensable roles in various social and religious ceremonies. Flowers have been recognised as an excellent tool for expressing our most tender and delicate emotions. A single flower is known to be the reason for a million smiles. Floriculture, over a period of time, has been recognised to possess enormous potential for increasing the income of everyone in the production and marketing streams. Floriculture activity is known to generate gainful self- employment, particularly farm women.

The fast-changing preferences of the consumers and increasing disposable income levels have contributed immensely to the growth of the floriculture sector, not only in India but globally. From a lowly subsistence farming of flowers, less than fifty years ago, India today has a floriculture trade value exceeding Rs 25,000 crore. Growing at a fast rate, we may soon treble this figure in another decade or so. India has the second largest production base (after China) of more than 300,000 hectare area under various crops / products. While floriculture products are grown in every nook and corner of the country, the major producing states are Karnataka, Maharashtra, Tamil Nadu and West Bengal. It is becoming extremely difficult to track the growth of the sector, largely in view of the small size of operations, which often go unreported.

The floriculture basket has enhanced significantly. Earlier we used loose flowers (mainly, marigold, jasmine, rose, etc. for making garlands and using them for self and premises decoration. Now we focus more on cut flowers (also known as exotic flowers) like rose, gladiolus, chrysanthemum, tuberose, gerbera, orchids, etc. The range of products among flowers has increased. Among the loose flowers, the range has been enhanced with addition of asters, loose annual chrysanthemums, crossandra (particularly in South India), tuberose, gomphrena, stock, etc. and among the trending cut flowers are carnations, lilium, calla lily, limonium, anthuriums, heliconia, lisianthus, ranunculus, peonies, hydrangea, etc. Even, gypsophila, earlier offered free in bouquets, is fast emerging as a cut flower of value with its increasing range of varieties. Besides the flowers (loose & exotic cut), there is huge trade in ornamental plants for interior and outdoor decoration.

The COVID time inculcated in our minds the increased value of house plants (potted ornamentals) for their increased value in beautification of our houses, besides their role in improving the micro environment and helping us breathe fresh air. Landscaping of our external (outside) environment with flowers and plants, has become a billion dollar industry in the outside world and is fast gaining importance in India too.

The landscape artists (knowledgeable experts with an eye for beauty) are extremely expansive and a very busy lot. It has become an essential activity to decorate our environment, more particularly, public spaces like offices, hotels, etc. with plants and flowers. It’s common to find our outside walls, be it office or even metro rail / highway pillars, decorated with plants to provide a green environment for us. For the outdoor landscaping (beautification), we use many different flowers in beautifully laid beds. Often termed as bedding plants, these are important revenue earners in the western world. Alongside many shrubs and flowering trees, they constitute the main ingredients for outdoor landscaping and provide huge employment opportunities.

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 By Dr Narendra Dadlani, Former Director Technical

Its bouquet of brands – L:exotique, Dezi Fresh, Censa and SV Agri grab attention

Charting India on the global grandstand, Chennai-based Waycool Foods, India’s leading food and agri-tech platform, pavilioned at the Asia Food Logistica 2022, in Bangkok today. Inspired by the banyan tree, Indian carvings and true-colour themed pavilion personified the Indian culture and value system that WayCool has imbibed. With the most comprehensive tech stack in food, WayCool showcased its robust supply chain, armed by its bouquet of brands – L’exotique, Dezi Fresh, Censa and SV Agri.

Asia Fruit Logistica 2022, is Asia’s number one international trade show for fresh fruits and vegetables. It comprises the cumulative fresh produce industry value chain along with service support companies, as well as the latest, innovative products and ideas. The platform also presents a unique opportunity to develop new business, build quality networks and gain a plethora of information about the current market while emphasizing on shared origins, values, and technical solutions of diverse brands.

Inviting over 10,000 quality buyers and trade visitors from around 70 countries, and more than 420 exhibitors from 42 countries, the convention witnessed the company’s immense potential in harnessing AI, machine learning and robotics to redefine the journey of food from soil to sale.

Commenting on the occasion, Karthik Jayaraman, Co-Founder & Managing Director, Waycool Foods, said, “As India’s largest food and Agritech platform, we are extremely delighted to present India’s strength to address global food security concerns, as well as build strategic partnership to help global food companies get inroads to massive Indian consumer market. It was also an opportunity for the global food ecosystem players to witness WayCool’s efforts, tech, along with the impact our brands have created. Integrating physical and digital worlds through our business model, we strive to create a dynamically sustainable change in the ways food is procured and distributed by leveraging the power of technology. This platform is key to India and our company’s visibility in the global arena, and we are certain that the venture will further drive foreign investments to our country and help scale the food industry whilst cementing our presence overseas as well.”

Its bouquet of brands – L:exotique, Dezi

Best Agrolife Limited along with more than 250 distributors attended this event in which the specifications and in-depth knowledge of each product were shared with them

Best Agrolife Limited, the fastest growing agrochemical company in India, held a glittering mega launch event for its much-awaited agro-products – Ronfen, AxeMan, Warden, Tombo, and Reveal in Pattaya, Bangkok. The launch event was organised in the famous Zign Hotel on 06 June 2022. The Managing Director, Executive Director, and the entire marketing team of Best Agrolife Limited along with more than 250 distributors attended this event in which the specifications and in-depth knowledge of each product were shared with them.

Speaking at the event, Vimal Alawadhi, Managing Director, Best Agrolife Limited said, “Our company has one of the strongest pipelines of sustainable and eco-friendly products that offer complete solutions to the farmers for their present and future needs. We are working tirelessly to develop cost-effective and single-shot agro-inputs in order to benefit farmers across multiple crops. Aligned to the larger Make in India initiative, our company aims to launch more than 5 new products every year to provide relevant solutions for all the crop-related issues. Infact, our entire R&D investment is dedicated to developing innovations that are sustainability – advantaged and these newly launched products are a testimony to that.”

A first-of-its-kind proprietary ternary insecticidal combination of Best Agrolife, Ronfen is a single-shot solution that controls all sucking pests together in various crops like cotton, chilly, vegetables, and many other segments. Ronfen covers the composition of Pyriproxyfen 8 per cent, Diafenthiuron 18 per cent, and Dinotefuran 5 per cent in a unique suspension concentrate formulation. On the other hand, AxeMan (Dinotefuran 15 per cent + Pymetrozine 45 per cent WG) with its dual mode of action, helps in protecting the rice crop from the devastating pest BPH which develops high resistance against all agrochemicals.

Best Agrolife Limited along with more than