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HomePosts Tagged "APEDA"
Agribusiness, India, Supply Chain, Trade

Mevedir sourced approximately 15,000 kg of fresh Dalle Chilly from farmers and Farmer Producer Organizations (FPOs) in South Sikkim, including Tinkitam and Tarku regions.

The Agricultural and Processed Food Products Export Development Authority (APEDA), under the Ministry of Commerce & Industry, Government of India, has successfully exported the first consignment of GI-Tagged Dalle Chilly from Sikkim to the Solomon Islands. This significant achievement underscores India’s growing prominence in the global organic agricultural market and highlights the increasing international demand for premium products from the Northeastern region.

Dalle Chilly, also known as Fire Ball Chilly or Dalle Khursani, is renowned for its intense pungency, bright red color, and high nutritional value. Rich in vitamins A, C, and E, along with potassium, its Scoville Heat Units (SHU) range from 100,000 to 350,000, making it a sought-after spice for both culinary and medicinal applications.

Through its extensive procurement network, Mevedir sourced approximately 15,000 kg of fresh Dalle Chilly from farmers and Farmer Producer Organizations (FPOs) in South Sikkim, including Tinkitam and Tarku regions. This consignment ensured farmers received a premium price of Rs 250-300 per kg, compared to the usual Rs 180-200 per kg, reaffirming the economic benefits of GI tagging and international trade.

The processing of the consignment was undertaken at an APEDA-funded Integrated Pack House, developed by the Department of Horticulture, Sikkim. Of the total quantity, 9,000 kg was dehydrated, while 6,000 kg was preserved for further processing and export. The drying process yielded a 12.5% recovery rate, with 1,600 kg of fresh chillies processed into 200 kg of dried chillies for export.

For this landmark export transaction, Mevedir, a leading agri-export enterprise committed to promoting organic produce from Sikkim, directly supplied the first shipment to the Solomon Islands. This marks a departure from previous indirect export routes and highlights the growing trust in India’s organic supply chain. The buyer from the Solomon Islands was introduced to the product through its international debut in Singapore in 2023 and subsequently sought direct sourcing from Mevedir.

The export of Dalle Chilly to the Solomon Islands is expected to enhance Sikkim’s prominence on the global spice map, opening new avenues for international trade. With its ideal climate and fertile soil, Sikkim has the potential to emerge as a key player in the global spice industry. This successful transaction serves as a testament to the increasing global recognition of India’s organic agricultural products and its commitment to expanding agri-exports worldwide.

In 2020, the Department for Promotion of Industry and Internal Trade (DPIIT), under the Ministry of Commerce & Industry, granted the GI tag to Dalle Chilly, a unique and highly pungent variety grown in Sikkim. The Northeastern Regional Agricultural Marketing Corporation (NERAMAC) facilitated the GI registration, strengthening the identity and marketability of this specialty product.

Mevedir sourced approximately 15,000 kg of fresh

Agribusiness, India, Sugar industry, Supply Chain, Trade

This initiative marks the beginning of direct exports of jaggery from western Uttar Pradesh to Bangladesh through Farmer Producer Organizations (FPOs) and Farmer Producer Companies (FPCs).

In a significant boost to India’s agricultural exports, a consignment of 30 metric tons (MT) of GI-tagged jaggery from Muzaffarnagar, a region renowned for its high-quality sugarcane, was flagged off for export to Bangladesh. The flag-off ceremony, organized by the Basmati Export Development Foundation (BEDF) under the aegis of APEDA.

The ceremony was graced by MLA, Shamli, Prasanna Chaudhary, Joint Director, BEDF (APEDA), Dr. Ritesh Sharma, AAMO, Saharanpur Division, Rahul Yadav, and Chairman, Brijnanadan Agro Farmer Producer Company, Shri Sandeep Chaudhary, among others.

This initiative marks the beginning of direct exports of jaggery from western Uttar Pradesh to Bangladesh through Farmer Producer Organizations (FPOs) and Farmer Producer Companies (FPCs). Speaking on the occasion, MLA, Shamli, Prasanna Chaudhary highlighted the superior quality of jaggery produced in Muzaffarnagar and Shamli, which is in high demand in international markets. He thanked APEDA for its constant support in facilitating the export and emphasized the importance of State Government support in maintaining quality standards for global competitiveness.

Underscoring APEDA Chairman Abhishek Dev’s vision, Joint Director, BEDF, Dr. Ritesh Sharma, stressed the need to empower FPOs for direct agricultural exports, ensuring maximum benefits for the farming community.

The Brijnandan Agro Farmer Producer Company (FPC), formed in 2023, has 545 members, including two women directors. The FPO is engaged in exporting jaggery, sugarcane products, Basmati rice, and pulses. With training and technical support from BEDF, its members are well-equipped to meet international production and export standards.

With APEDA’s support, this marks the third success story of an FPO from western Uttar Pradesh in agricultural exports, following the export of Basmati rice by Neer Adarsh Organic Farmer Producer Co Ltd. to Lebanon and Oman in 2023 and 2024. Notably, this is the only FPO in Uttar Pradesh to receive financial assistance of ₹4 lakh under the state’s Agri Export Policy.

On this occasion, one capacity-building programme on export promotion for Basmati rice and other agricultural products was also organized by Basmati Export Development Foundation (APEDA). Around 220 farmers participated in discussions on export-quality production.

This initiative represents a significant step in expanding agricultural export opportunities for Uttar Pradesh, empowering farmers, and ensuring a sustainable and profitable future for India’s agriculture sector.

This initiative marks the beginning of direct

AgroPolicy, Floriculture, India, Supply Chain, Trade

The consignment, comprising 1,024 Anthurium cut flowers (weighing 70 kg) packed in 50 corrugated boxes, was exported by IVC Agrovet Pvt. Ltd. from Aizawl, Mizoram, to Singapore via Kolkata.

In a significant step towards enhancing India’s floriculture export potential, particularly from the Northeastern Region (NER), the Agricultural and Processed Food Products Export Development Authority (APEDA), in collaboration with the Department of Horticulture, Government of Mizoram, successfully facilitated the flagging off of the first consignment of Anthurium flowers from Aizawl, Mizoram, to Singapore.

Chairman of APEDA, Abhishek Dev, and Special Secretary, Department of Horticulture, Govt. of Mizoram, Ramdinliani, flagged off the first consignment of Anthurium flowers from Mizoram to Singapore. Officials from APEDA, the Department of Horticulture, Govt. of Mizoram, Zo Anthurium Growers Cooperative Society, IVC Agrovet Pvt. Ltd., and Veg Pro Singapore Pte. Ltd. participated in the ceremonial flag-off.

The consignment, comprising 1,024 Anthurium cut flowers (weighing 70 kg) packed in 50 corrugated boxes, was exported by IVC Agrovet Pvt. Ltd. from Aizawl, Mizoram, to Singapore via Kolkata. The flowers were sourced from the Zo Anthurium Growers Cooperative Society, Aizawl, Mizoram, and imported by Veg Pro Singapore Pte. Ltd., marking a milestone in the region’s floriculture export journey.

Anthurium is one of the most important flowers cultivated in Mizoram, playing a vital role in driving local economic activity, particularly benefiting farmers, including women. The flower’s cultivation has been a source of livelihood and empowerment for local communities. Mizoram also organizes the annual “Anthurium Festival,” which promotes tourism and highlights the flower’s beauty and ornamental value.

The first-ever export of Anthurium flowers from Mizoram to Singapore follows the success of the International Conclave cum Buyer-Seller Meet (IBSM) organized by APEDA in collaboration with the Government of Mizoram on December 6, 2024, in Aizawl. The IBSM witnessed participation from nine international buyers from countries such as Singapore, UAE, Nepal, Jordan, Oman, Azerbaijan, Russia, and Ethiopia, along with 24 domestic exporters. The event established important trade connections and market opportunities for Mizoram’s floriculture products.

India’s floriculture exports reached USD 86.62 million in FY 2023-2024. This first consignment of Anthurium flowers from Mizoram to Singapore marks a significant step toward expanding floriculture exports, particularly from the Northeastern Region. NER holds immense potential for the export of horticultural and floricultural products. APEDA remains committed to supporting this potential through export promotional activities and collaborations with various stakeholders in the region.

The consignment, comprising 1,024 Anthurium cut flowers

Agribusiness, Horticulture, India, Trade

Green Papaya from Odisha has a significant competitive advantage in export markets owing to its nutritional value, distinct flavour, availability, and low cost of production.

In a significant milestone on International Women’s Day, 1 metric ton (MT) of locally grown premium quality Green Papaya from Dhenkanal, Odisha was flagged off for export to London, United Kingdom at Netaji Subhash Chandra Bose international airport, Kolkata. The green papayas were grown by women farmer members of Saptasajya Agro Producer Company Ltd., Dhenkanal. With support from the Department of Agriculture and Farmers’ Empowerment, Government of Odisha, Agricultural and Processed Food Products Export Development Authority (APEDA), and Palladium Consulting India Private Limited, the FPO successfully facilitated the first-ever shipment of Green Papaya to London. Green Papaya from Odisha has a significant competitive advantage in export markets owing to its nutritional value, distinct flavour, availability, and low cost of production.

The virtual flag-off ceremony was attended by dignitaries including Abhishek Dev, IAS, Chairman, APEDA, Nikhil Pavan Kalyan, IAS, Director of Horticulture, Department of Agriculture and Farmers’ empowerment, Government of Odisha, Bibhuti Bhushana Dash, IOFS, Special Secretary, Department of MSME, Govt. of Odisha, Dr Sudhanshu, Secretary, APEDA,  Sitakanta Mandal, Regional Director, east-zone, APEDA, Mrs. Nimeshika Natarajan, Assistant Director, World Trade Centre Bhubaneswar,  Geetashree Parhi, DDH Dhenkanal,  Amit Patjoshi, CEO, Palladium and Mrinal Sinha, from M/s DMR Green Valley Agro Fresh Pvt. Ltd., Kolkata.  The Board of Director member of Saptasajya agro FPC, Sudiptaranjan & women farmer members of the FPC shared their experience of supplying premium quality green papaya to London while they acknowledged the necessary handholding support on the post-harvest management practices by Palladium.

During the event, Abhishek Dev, IAS, Chairman, APEDA, highlighted that “The export of fresh produce from Odisha over the past year has led to a significant increase of over 40 per cent in price realization for farmers and Farmer Producer Organizations (FPOs) in the state. In the coming months, APEDA will intensify its efforts to promote the export of fresh horticultural produce, including organic products, from Odisha by identifying key products with export potential. Further, APEDA’s commitment to enhancing market linkages for farmers and FPOs will also include extending the necessary infrastructural and logistical support as well as market connect facilitation to ensure greater access to high-value international markets.”

Congratulating on successful export of Green papaya to London, Nikhil Pavan Kalyan, IAS, Director of Horticulture, DA&FE, Govt. of Odisha stated that “In this financial year, we have successfully facilitated the export of fresh produce from Odisha to international markets, in collaboration with APEDA and Palladium. Recognizing the immense potential in agri-exports, we recently organized a stakeholders’ meet to address existing challenges and identify a strategic way forward. Building on the insights gathered, we are now focused on developing a comprehensive roadmap to significantly boost the export of fresh fruits and vegetables from the state. The Department remains committed to fostering a robust ecosystem that will empower farmers and enhance Odisha’s presence in global agricultural markets.”

Highlighting the growing momentum in agri-exports from the state, Bibhuti Bhushana Dash, IOFS, Special Secretary, Department of MSME, noted that Odisha, once primarily recognized for its metal and metallurgy exports, is now making significant strides in diversifying its export basket with fresh agricultural produce. He acknowledged the pivotal role played by Palladium in enabling this shift, emphasizing that the increasing export of fruits and vegetables is opening new avenues for the state’s farmers, thereby strengthening Odisha’s presence in global markets. Nimeshika Natarajan, Assistant Director, World Trade Centre, Bhubaneswar also addressed the participants and highlighted the role of World Trade Centre in facilitating agri-exports.

Speaking at the event, Amit Patjoshi, CEO of Palladium Consulting India Private Limited, highlighted the significance of this achievement. “This export of Green Papaya to London is a testament to the hard work and resilience of our farmers. Palladium remains committed to enabling FPOs to tap into high-value global markets, ensuring better price realization and economic growth for smallholder farmers,” he stated.

Green Papaya from Odisha has a significant

Agribusiness, Company News, Fruits, India, Interaction, Start ups, Trade, Vegetables


The first of its kind workshop aims to equip Farmer Producer Organizations (FPOs), and agri-entrepreneurs with essential knowledge and skills for tapping into global markets.

The National Bank for Agriculture and Rural Development (NABARD), in collaboration with Palladium Consulting India Private Limited (PCIPL) will be conducting “Export Pathshala” a three-day workshop during 07-09 February 2025, at Bhubaneswar, with focus on enhancing exports of fresh fruits and vegetables from Odisha.

The first of its kind workshop aims to equip Farmer Producer Organizations (FPOs), and agri-entrepreneurs with essential knowledge and skills for tapping into global markets. The resource persons from Agricultural and Processed Food Products Export Development Authority (APEDA), World Trade Centre, Bhubaneswar, Spices Board, exporters association from West Bengal and Odisha will be guiding the FPOs in undertaking of exports of fresh fruits, vegetables and spices from Odisha. The representatives of Bank of Baroda, NCDC, NABARD supported FPOs from 15 districts will also be participating in the aforesaid Pathsala.

The workshop shall focus on presentations on the agriculture sector in Odisha by APEDA, and export facilities available in the state by World Trade Centre, Bhubaneswar, followed by virtual orientation session by Sahyadri farms, Nashik. A field visit is also planned to give an exposure on good packaging practices to the FPO members.

The event shall also contain panel discussions bringing together leading exporters from Odisha and West Bengal, who would share insights into the current export scenario and growth potential in agri-trade and case studies from successful FPOs and agri-entrepreneurs, including export experiences of mango and vegetable-producing FPOs from Dhenkanal, Bolangir, is also planned.

The workshop will help in facilitating the FPOs from Odisha to discuss with the leading exporters on export documentation, value chain development, post-harvest management, quality control and other compliances required for export of fresh fruits and vegetables from Odisha.

The first of its kind workshop aims

Agribusiness, Fruits, Horticulture, Organic, Supply Chain, Trade, Vegetables

The country’s organic food exports have grown at a steady pace and over the past decade, exports of organic products have grown from $213 million in 2012-13 to $494.80 million in 2023 -24

Indian exporters have huge opportunities to increase their share in the global agriculture trade from the current 2.4 per cent, a government official said on Wednesday. The global agriculture trade is about $2 trillion. Agricultural and Processed Food Products Export Development Authority (APEDA) Chairman Abhishek Dev said that given these numbers, “huge opportunities” are there to increase exports from the country.

Despite being the seventh largest agri exporter in the world, “our share is 2.4 per cent in the overall world agri trade and immense possibilities are there to increase this share,” he said at the inauguration of Indusfood 2025 at Greater Noida. India’s agri export was about $50 billion in 2023-24 and this year also, the country is looking at pushing the figure to “new record”, he said.

Dev added that the overall focus now is to promote exports of value-added goods. Talking about exports of organic products, the chairman said India’s share in this segment is about 2.5 per cent, “but we have an ambitious target of increasing the share four-times in the next five years and we are working on that.” The global market for organic goods is $147 billion. The country’s organic food exports have grown at a steady pace and over the past decade, exports of organic products have grown from $213 million in 2012-13 to $494.80 million in 2023 -24. Talking about the food show, he said the number of foreign participants is increasing year after year. Over 2,300 exhibitors from 30 countries and 7,500 international buyers are participating in three-day Indusfood 2025. The integrated trade fair will host 15,000 Indian buyers and trade visitors. Mohit Singla, Chairman of TPCI, said the exhibition will provide a platform to bridge the gaps between farmers, technology providers and global markets.

“It not only enhances trade opportunities but also directly improves farmer incomes by creating access to better markets and value-addition opportunities,” he said. Union Minister of Food Processing Industries Chirag Paswan inaugurated the eighth edition of the show, which is being organised by the Trade Promotion Council of India (TPCI) with the support of Department of Commerce.

Apart from the Indusfood food and beverages trade fair at India Expo Mart, Greater Noida, the council is also organising the fourth edition of Indusfood Manufacturing (covering food processing technology, packaging technology, ingredients and hospitality technology) and Indusfood Agritech (showcasing agricultural technology, fisheries technology, dairy and poultry farming technology). The latter two fairs are scheduled for January 9-11 at Yashobhoomi here. Speaking at the inauguration, Singla said the exhibition is aimed to promote international collaboration, and innovation across the food value chain. “Over 1,800 exhibitors are attending. The international exhibitor pavilion launched last year has nearly doubled in terms of representation, with exhibitors from around 30 countries now participating,” he added.

The country's organic food exports have grown

Agribusiness, AgroPolicy, India, Industry Reports / Analysis, Trade

India’s agricultural exports touched $48.9 billion in 2023-24, registering an 8 per cent decline from $53.2 billion in 2022-23. The drop in agricultural exports was mainly due to the export ban on wheat, rice, sugar and onions. Meanwhile, out of 24 principal commodities of the Agricultural and Processed Food Products Export Development Authority (APEDA) 17 have recorded positive growth during the period, which included fresh fruit, buffalo meat, processed vegetables, basmati rice and banana. APEDA contributes a significant 51 per cent of agri-exports. From its modest beginnings with annual exports of $0.6 billion in 1987-88, proactive interventions by the APEDA have taken agricultural exports to a remarkable figure of $26.7 billion in 2022-23. This journey of exponential growth is underscored by expanding the export basket to over 200 countries, showcasing a commendable Compound Annual Growth Rate (CAGR) of 12 per cent. To further increase India’s share in agri export in the global market, the government has identified 20 farm products whose global imports are over $405 billion for a focussed push in the coming years. The strategy entails an action plan for the next five years to capture 10 per cent of the world trade in the 20 shortlisted products. India can achieve this provided the government addresses the issues of the agriculture industry. 

On September 14, 2024, in a significant step to boost the export of basmati rice, a premier GI variety of rice of India, the Government of India decided to remove the floor price on the export of basmati rice. This decision was taken in response to ongoing trade concerns and adequate domestic availability of rice. The APEDA will closely monitor export contracts to prevent any non-realistic pricing of basmati rice and ensure transparency in export practices.

It may be noted that, in August 2023, a floor price of $1,200 per metric tonne (MT) was introduced as a temporary measure in response to rising domestic rice prices in the wake of tight domestic supply situation of rice and to curb any possible misclassification of non-basmati rice as basmati rice during exports, given the export prohibition on non-basmati white rice. Following representations from trade bodies and stakeholders, the government then rationalised the floor price to $950 per MT in October 2023.

Besides, to boost exports of onions, the government has decided to remove the Minimum Export Price (MEP) on onions and reduce the export duty from 40 to 20 per cent. This will increase onion exports, resulting in a rise in income for onion-producing farmers. The government has also decided to remove the MEP on basmati rice, enabling basmati rice-producing farmers to export and earn higher profits. Sharing this on ‘X’ (formerly Twitter) on September 14,  the Union Home Minister and Minister of Cooperation, Amit Shah, said that this will boost exports to ensure that farmers receive a fair price for their crops, allowing them to earn maximum value for their produce.

Hailing the government’s decision, Akshay Gupta, Head – Bulk Exports, KRBL Limited said, “We greatly welcome the government’s resolution to remove the MEP on basmati rice. The timing of this strategic move coincided favourably with the imminent harvest of the new crop. With the removal of MEP, Indian exporters now have the power to offer basmati rice at far more competitive rates on a global scale, seemingly primed to drive a huge surge in export volumes.”

He further said “With new crop sales and export orders set to be finalised, this decision provides greater clarity for importers worldwide regarding India’s policy direction. Moreover, this change is expected to benefit farmers by boosting income and price realisations, as increased demand in the short term is likely due to the competitive pricing from Indian exporters.”

Reacting to this announcement, Pankaj Khandelwal, President – Output business, AgroStar Group, said that the recent policy adjustments, such as removing the MEP on basmati rice and onions, will make Indian produce a lot more competitive in the global market and enable better price realisation for the farmer.

Khandelwal however maintained that India’s role as a major global food supplier continues to gain recognition, with its agricultural products being well-received in international markets. Consistent trade policies will enable global buyers to plan their supply chains more predictably, making India an attractive destination for sourcing fresh produce. For farmers, this consistency allows for better planning, as they can shift their focus toward growing export-quality crops, confident that there will be a reliable demand and fair pricing in global markets. In the medium term, it also encourages greater investment in supply chain capabilities across the value chain.

To read more click on : https://agrospectrumindia.com/e-magazine

India’s agricultural exports touched $48.9 billion in

AgroPolicy, India, Supply Chain, Trade

Exports in alcoholic and non-alcoholic beverages segment expected to cross $1 billion export revenues.

The global demand for Indian spirits is increasing, presenting an opportunity for growth. The Agricultural and Processed Food Export Development Authority (APEDA) plans to promote both the Indian alcoholic and non-alcoholic beverages globally with a target of $1 billion in export revenue over the next few years. APEDA as part of the ‘Make in India’ initiative has been targeting to increase exports of Indian Spirits to major foreign destinations. India currently ranks 40th in the world for alcoholic beverage exports.

In a landmark move for Indian spirits, Godawan Single malt whisky is all set to launch in the United Kingdom as an artisanal single malt whisky made in Rajasthan, India.

The first batch of Godawan was flagged off to United Kingdom jointly by Rajesh Agrawal, Additional Secretary, Ministry of Commerce & Industry, Government of India, and Debra Crew, Chief Executive of Diageo Plc. Abhisek Dev, Chairman of APEDA, and Hina Nagarajan, MD & CEO, Diageo India along with other senior representatives.

Godawan Single malt whisky had participated in the International Food and Drinks Event (IFE), London in March 2024 under the ambit of APEDA and undertook promotions of Godawan.  This worked as a precursor to launching Godawan in UK and commencing exports to UK.

This initiative will support farmers of Alwar region. The six-row barley used in the production of Godawan, has been locally procured that helps in enhancing the agricultural income of the local farmers through its backward linkages.

Exports in alcoholic and non-alcoholic beverages segment

Fruits, India, Supply Chain, Trade

APEDA Partners with Odisha’s Directorate of Horticulture and Department of Agriculture to expand FPOs’ Global Market Reach with Palladium as Technical Support Unit.

 The Agricultural and Processed Food Products Export Development Authority (APEDA) and the Directorate of Horticulture with support from Palladium as the technical support unit (TSU) of the Promotion and Stabilization of Farmer Producer Organizations (PSFPO) project facilitated first ever export of dragon fruits from Patnagarh, Balangir district of Odisha to Dubai. Around 4 Quintals of premium quality organically grown dragon fruit has been supplied to Dubai through Bhubaneswar International Airport on 4th Sep 2024

 Deputy Chief Minister K V Singh Deo, Principal Secretary Dr Arabinda K Padhee, IAS, Director of Horticulture Nikhil Pavan Kalyan, IAS, Regional Director of APEDA Sitakanta Mandal, Associate Director of Palladium Biswajit Behera, along with the team members of PSFPO, representatives from the Airport Authority of India, World Trade Centre, and VeloExim flagged off the consignment at the airport.

The Dragon fruits, known for their vibrant red flesh and superior size were meticulously cultivated using organic practices. Despite their quality, local market saturation had led to low prices—ranging from Rs 120 to 160 per kg. However, this export initiative has elevated the status of Dragon fruit, fetching a price of Rs 250 to 260 per kg in the international market.

Deputy Chief Minister K.V. Singh Deo, expressed his enthusiasm for the collaboration, highlighting its significant impact on the state’s agricultural exports. He stated, “Organic dragon fruits have shown tremendous benefits for cancer patients and have also been effective in reducing blood pressure, managing sugar levels, and combating other diseases. I am optimistic that these fresh and organic products will reach every household, contributing to better health outcomes. Additionally, I look forward to expanding exports to Southeast Asian countries where there is high demand. I am deeply grateful to APEDA, the Directorate of Horticulture, and Palladium India for making this export a reality.”

Biswajit Behera, Associate Director of Palladium, shared his thoughts on the successful export initiative, stating, “Palladium through its Market System Development (MSD) approach has been supporting FPOs to supply to the export markets by ensuring required quality control in place. Since the export journey began in May this year, we have facilitated FPOs to export products from several districts of Odisha to seven different countries across the globe. We are thrilled that fruit crops like dragon fruits, produced in Odisha, have now gained the recognition they deserve and are being sold with around 100 per cent incremental price value in the international market. Being fully organic, these dragon fruits offer numerous health benefits, and we are excited to see people across the globe enjoying them. Looking forward to increase the export connect for spices, floriculture, millets in addition to fresh vegetables in times to come.”

This achievement reflects the tireless efforts of Palladium India, which has been working closely with the Odisha government to strengthen the Farmer’s ecosystem. Their initiatives include upskilling farmers, enhancing supply chains, and facilitating market development. Notably, through collaboration with APEDA, they have successfully exported mangoes and vegetables in recent months. Future plans include expanding exports to new markets and initiating spice exports to the European Union.

APEDA Partners with Odisha's Directorate of Horticulture

Agro Universities, Collaborations, Foodgrains, India, Supply Chain

APEDA’s initiative aims to promote export of non-basmati rice varieties.

The Agricultural and Processed Food Products Export Development Authority (APEDA) under the Ministry of Commerce and Industry jointly with IRRI South Asia Regional Centre (ISARC) organized a workshop on “Profiling of Potential Varieties of Non-Basmati Rice and Value-Added Products of Rice” at New Delhi.

The workshop showcased the outcome of two pioneering research projects, “Comprehensive Grain and Nutritional Quality Profiling of Non-Basmati Rice” focusing on identifying high-quality aromatic, nutrient-rich rice low glycaemic index (GI) varieties with geographical indication (GI) tag germplasm from various Indian states; and “Value-Added Products from Rice and Rice-Based Food Systems”, a project aimed at creating innovative, healthier rice-based products like nutrient-dense rice muesli, whole grain rice cookies popped rice, rice flakes, and instant upma.

These significant projects, supported by APEDA, are conducted at the state-of-the-art Centre of Excellence in Rice Value Addition lab at IRRI’s South Asia Regional Centre in Varanasi. During the event, IRRI presented the profiling of potential non-basmati rice varieties across India and showcased value-added products with global market potential.

Additional Secretary, Department of Commerce, Rajesh Agrawal in his keynote address acknowledged and appreciated the joint efforts of APEDA and IRRI for coming up with the focused research on the potential varieties of non-Basmati Rice. He emphasised that this joint initiative has huge potential, and the identified varieties of non-basmati rice not only possess significant export potential but also have health benefits such as low glycaemic index and is climate resilient. He further drew attention to the value addition and branding of the non-basmati rice varieties for tapping into the export potential and marketability of these varieties.

Chairman, APEDA, Abhishek Dev shared some insights on the importance of rice industry in India, the need for value addition, and research to improve sustainability and global competitiveness. He also expressed the need for collective effort to increase rice exports and benefit all stakeholders in the value chain. Further he stressed upon a starting point for developing strategies for increasing rice exports and rice-based products. Additionally, during his address, Chairman, APEDA also appreciated ISARC’s efforts, stating, “These projects not only respond to the growing demand for healthier food options but also capitalize on traditional rice varieties to create value-added products.”

Building on the success of APEDA’s initiatives, the strategic collaboration with stakeholders, alongside targeted marketing efforts by the industrial stakeholders, will be key to expanding both domestic and international market reach, thereby contributing to the premium economy and enhancing export potential under the non-basmati category.

APEDA’s support has significantly contributed to the success of these projects, enabling ISARC to pioneer advancements that will shape the future of India’s rice industry. The combined approach of developing low GI rice varieties and nutrient-dense value-added products is set to boost India’s export capabilities and promote significant economic growth within the agricultural & food processing sector.

APEDA’s initiative aims to promote export of

AgroPolicy, India, Supply Chain, Trade

The fig juice, produced by Purandar Highlands Farmers Producer Company Ltd. garnered significant attention in the international market.

The Agricultural and Processed Food Products Export Development Authority (APEDA) facilitated the export of India’s first ready-to-drink fig juice, made from GI-tagged Purandar Figs to Poland. This milestone shipment, flagged off by Chairman APEDA, Abhishek Dev in the presence of all stakeholders, departed on August 1, 2024, via Hamburg port in Germany. This event marks a significant achievement in promoting India’s unique agro-products on the global stage.

The journey of this innovative fig juice began at the APEDA Pavilion during the SIAL 2023 held in Greater Noida, New Delhi. The international trade showcase provided a platform for the product’s initial introduction to the global market. The fig juice, produced by Purandar Highlands Farmers Producer Company Ltd. garnered significant attention and won an award at the event, highlighting its potential in the international market.

APEDA’s continuous support and assistance have been instrumental in the development and export of this product. Since the first export of fresh GI-tagged Purandar Figs to Hamburg in 2022, APEDA has worked closely with smallholder farmers. The product, which has been granted a provisional patent, represents a significant innovation in the agricultural sector.

The fig juice was also showcased at Macfrut 2024 in Rimini, Italy, with the support of APEDA, further expanding its global reach. The event saw a positive response from buyers, including an inquiry from MG Sales SP in Wroclaw, Poland, which led to this landmark export.

This achievement not only showcases the potential of Indian agro-products but also underscores the importance of research and development in enhancing the value of agricultural exports. This achievement highlights the potential of Indian agro-products and the crucial role of FPCs in promoting sustainable agricultural practices and exports.

The fig juice, produced by Purandar Highlands

Agribusiness, Horticulture, India, Supply Chain, Trade, Vegetables

This strategic export has helped three FPOs achieve 30-40 per cent increased price realisation boosting income and economic stability for farming communities.

The Department of Agriculture and Farmers’ Empowerment, Odisha is promoting cultivation of vegetables in cluster-mode across Odisha. Palladium as the Technical Support Unit under Directorate of Horticulture, Department of Agriculture & Farmers’ Empowerment together with APEDA, ORMAS and NABARD, has opened doors for Odisha’s farmers to global markets by enabling export of fresh vegetables produce.

Once known to be part of remote KBK region, today three Farmer Producer Organizations (FPOs) from Titlagarh and Loisingha blocks of Balangir district namely Jaden Farmer Producer Company, Krushak Unnayan Sangathan Farmer Producer Company, and Undher Farmer Producer Company have exported 800 kilograms of high-quality fresh vegetables including Pointed Gourd, Okra, Bitter Gourd, and Ivy Gourd to Dubai.

“Today is a proud day for Balangir district, as fresh vegetables from this district is being exported to Dubai. This has been possible because of the handholding support and constant encouragement of PSFPO team from Palladium. I would like to thank the local farmers, FPOs, local NGO, NABARD, ORMAS and district horticultural officers because of whose support and cooperation this was possible. I hope that this initiative continues” said, Prafulla Kumar Bhanja, Deputy Director Horticulture, Balangir.

“It is for the first time that fresh vegetables from the district have reached the international market through export. I want to thank local NGO ASSA, ORMAS, NABARD, District agriculture and horticulture officials, Department of Agriculture and Farmers’ empowerment and special thanks to Palladium for providing end-to end support under the PSFPO project for facilitating the export. As a result of this initiative, 4 FPOs in the district will now be able to supply fresh vegetables to Dubai for the upcoming 12 weeks”. Kamalendu Paul, Joint CEO, ORMAS, Balangir.

“The export will benefit the members of FPO as the farmer will get nearly 25 per cent more than the farm gate and the FPO will also earn a profit of 25 per cent, which excludes transportation and other expenses that will be borne by the exporter. NABARD, Odisha RO as a pilot, has selected three Northern Odisha districts i.e Mayurbhanj, Keonjhar and Balasore for cultivation of three vegetables such as okra, bitter gourd and long beans through NABARD promoted FPOs for export to Dubai. Accordingly, one-day sensitization workshop involving APEDA, Directorate of Horticulture, NABARD, FPO members & CBBO/POPI representatives of respective FPOs was conducted on 18 July 2024 at Baripada, Mayurbhanj district.” Dr. Sudhanshu K. K. Mishra, Chief General Manager, NABARD.

Palladium’s marketing and capacity building support has opened global markets for these FPOs, enabling them to supply fresh vegetables to international markets year-round. This strategic export has helped three FPOs – one of which is an all women FPO, achieve 30-40 per cent increased price realization boosting income and economic stability for farming communities.

“By enabling small holder farmers including women farmers to access international markets, we are not only ensuring higher price realizations but also setting the stage for a new revolution in agriculture. Women farmers, when given the right opportunities, can drive significant economic and social change. By focusing on women-led FPOs, Palladium wants to tap into the power of inclusivity and empowerment in driving sustainable development.” adds Biswajit Behera, Associate Director, Palladium.

This strategic export has helped three FPOs

AgroPolicy, Fruits, Horticulture, India, Supply Chain, Trade, Vegetables

The workshop focused on educating FPOs about the processes and opportunities in the export market.

NABARD, in partnership with the Department of Agriculture and Farmers’ Empowerment, Govt. of Odisha, Agricultural and Processed Food Products Export Development Authority (APEDA) and Palladium organized a strategy workshop in Mayurbhanj of Odisha for Farmer Producer Organizations (FPOs) on exporting fresh vegetables from Mayurbhanj, Keonjhar, and Balasore districts in north zone of the state. Facilitated by Palladium as Technical Support Unit (TSU) to the Directorate of Horticulture, Odisha, the event aimed to enhance the export potential of fresh vegetables from the region.

The workshop focused on educating FPOs about the processes and opportunities in the export market, with a specific goal of exporting okra, bitter gourd, and long beans to Dubai within the next six months, as per the demand. In last three months, for the first time, eight FPOs exported over 86 quintals of mangoes and fresh vegetables to seven countries in the Middle East and Europe – United Kingdom, Italy, Ireland, Poland, Qatar and UAE.

Many esteemed speakers, including exporters, representatives from NABARD, APEDA, State and district officials from the department and Palladium graced the event. The inaugural session included opening remarks and special addresses from dignitaries, followed by informative sessions led by Dr. Sudhanshu K.K. Mishra (CGM NABARD), APEDA’s Regional Head, Sitakanta Mandal, Palladium’s Associate Director, Biswajit Behera and representatives from export houses. The workshop saw an active interaction of representatives from FPOs with other stakeholders.  Mahila Pragati Farmer Producer Company Limited, a successful FPO from Rayagada, presented its success story and the plan for diversifying into other commodities for export. The all women FPO with over 1900 members has recently been exporting mangoes and fresh vegetables.

Addressing the inaugural session, Dr. Sudhanshu K.K Mishra, CGM NABARD, said “Three areas are key to boost export in the state – strengthening supply to meet market demand, adherence to international quality standards, and role of packaging. The markets are demanding, and only good quality produce will fetch remunerative prices. NABARD along with APEDA, Department of Agriculture and Farmers’ Empowerment and Palladium, will focus on the value-chain development in fruits and vegetables to increase export of fresh produce from the state.”

Biswajit Behera, Associate Director, Palladium said, “Facilitating export of fresh produce from Odisha is one of the key focus areas of the state government as it is facilitating cold-chain facilities across the state to boost export from the state. Palladium is working closely with the FPOs in the state to make the farmers market-ready and the FPOs supply ready”. He further added, “Palladium is facilitating multiple stakeholder consultations to develop concrete action plans and roadmap for export. Moreover, the team is working with the Government, APEDA, NABARD and exporters to identify and bridge the gaps in exporting fresh produce from the state.”

Sitakanta Mandal, Regional Manager APEDA said, “Production planning, infrastructure support and training and handholding FPOs is crucial for strengthening supply of fresh produce from FPOs to international markets. To achieve this, we need to adopt a collaborative approach with the key stakeholders. Our next focus would be to conduct a state-level export sensitization workshop to provide technical handholding to FPOs in Odisha on export process and potential.”

The workshop focused on educating FPOs about

AgroPolicy, Horticulture, India

This strategic alliance aims to facilitate the seamless integration of Odisha’s premium mango & fresh vegetables produce into international markets.

The Agricultural and Processed Food Products Export Development Authority (APEDA) and the Directorate of Horticulture with support from Palladium as the technical support unit (TSU) of the Promotion and Stabilization of Farmer Producer Organizations (PSFPO) project joined forces to redefine the market linkage of Farmer Producer Organizations (FPOs) in Odisha.

This strategic alliance aims to facilitate the seamless integration of Odisha’s premium mango & fresh vegetables produce into international markets, marking a significant milestone in the agricultural landscape of the region. The PSFPO team facilitated the initiative by working closely with the APEDA officials, exporters and FPOs. The team started off by identifying the suitable clusters and FPOs, followed by visiting the FPOs along and facilitating discussions between the FPOs and the buyers. This was followed by creating an action plan and ensuring smooth coordination to facilitate the off take, adhering to quality standards, storage, handling, packaging and transportation and other logistics requirements.

Through the initiative, the state FPOs marked a significant milestone with the first commercial shipment of fresh produce shipped via Biju Pattnaik International Airport (BPIA) on 15th May 2024. With this, 0.75 metric ton of fresh produce have been shipped to Dubai, with an incremental price realization of 20 per cent -30 per cent for the farmers. Out of this, 0.5 MT of the fresh produce was supplied by Madanamohana Farmers Producer Cooperative Society Ltd., an FPO supported by Harsh Trust from Odapada block of Dhenkanal district. Additionally, 1.22 metric tons of Amrapalli mangoes and Dussehri mangoes from the FPO have been exported to Italy, in the last two days achieving a 40 per cent increase in price realization for the farmers.

On this collaboration, Sitakanata Mandal, Regional head, APEDA, said, “This season we wanted to operationalize the supply of fresh produce (fruits and vegetables) to global markets. This has been possible with the partnership with Palladium, the Technical Support Unit under Directorate of Horticulture. We started by identifying the clusters and FPOs to source the fresh produce and the effort culminated in shipment of first commercial shipment of fresh produce shipped via Biju Pattnaik International Airport (BPIA) on 15th May 2024! The efforts put it by the Palladium under Directorate of Horticulture in connecting FPOs of Odisha to the global markets is appreciable.”

While the above marks the beginning export of fresh produce to Dubai and Italy markets, the collaboration has helped create a sustainable market linkage of the FPO with remunerative markets, both domestic and international which have high demand for fresh produce such Mangoes, Okra, Bitter Gourd, and other vegetables through partnerships with exporters and institutional buyers.

“With 800+ FPOs in the state, Odisha has a huge potential for supply of fresh produce to global markets. Palladium works on Marketing System Development (MSD) approach to catalyse income enhancement for the smallholder farmers. Such global market connects initiatives not only boost the confidence of farmer producer organisations from remote parts of the state but also offer opportunities to scale up their supply positions with cost efficient quality control systems in place. Looking forward to connecting more FPOs in Odisha to profitable global markets through sustainable linkages through active participation from the private sector and inclusively transform agribusiness ecosystem in the state of Odisha”, said Biswajit Behera, Associate Director of Palladium.

This strategic alliance aims to facilitate the