The product is estimated to help Best Agrolife achieve revenue grow by 40 per cent
Best Agrolife has received a patent valid for 20 years for the three-way insecticidal combination in India that will effectively control the entire sucking pest complex, including whitefly, jassids, aphids, and thrips together in various crops in just one spray alone. The company has applied for a product trademark- RONFEN, and the product will be out in the market with the onset of the next Kharif season.
“We are expecting a minimum sale volume of 1500 KL, worth Rs 410 crore of this novel combination in FY 22-23. With its wonderful control on the entire sucking pest complex in one spray alone, we have decided to introduce it in PAN-India on multiple crops with a focus on the North, South, & West regions,” says Vimal Alawadhi, MD – Best Agrolife.
The insecticidal combination is titled ‘A synergistic insecticidal composition comprising a bioactive amount of Diafenthiuron and Pyriproxyfen’, and the patent covers the composition of Pyriproxyfen, Diafenthiuron, and Dinotefuran in a unique suspension concentrate formulation.
Best Agrolife has a turnover of Rs 912.74 crore and the company says that as of March 2021 figures, the product is estimated to help Best Agrolife revenue grow by 40 per cent; overall it will contribute around 25 per cent of the total revenue in the coming year.
Ailawadhi, says, “On a global scale, sucking pests are one of the most serious threats to agricultural crop productivity, as they cause both quantitative and qualitative losses. These losses are estimated to harm 18–20 per cent of annual crop productivity. Most of the loss happens in the fields before harvest, and losses have been worst in developing countries. Except for cotton and rice, global agricultural losses due to insect pests have increased significantly in the post-green revolution age.”
The company also plans to own Subsidiary Companies in Africa, the EU, and the US markets.
