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Wednesday / October 30. 2024
HomeUncategorizedSyngenta’s IStem cauliflower receives prestigious Fruit Logistica Innovation Award

Syngenta’s IStem cauliflower receives prestigious Fruit Logistica Innovation Award

Image credit: Syngenta

Istem was launched in the UK market in 2021 and has already been awarded a 3-star Superior Taste Award by the Brussels International Taste Institute

Syngenta Vegetable Seeds has been nominated for a prestigious Fruit Logistica Innovation Award for the second consecutive edition of the industry’s premier event, spotlighting the company’s leadership and innovation in high-demand segments, from tomato to water melon, sweet pepper to sweet corn. Syngenta’s unique Istem cauliflower is shortlisted – two years after YOOM tomato won the gold award.

Istem is high-yielding and appeals to consumers with its sweet, nutty curds individually held on top of tender, succulent stems. Eaten whole there is no food waste. It is quick to prepare, and can be eaten raw or cooked, from baking to barbecuing, steaming to stir-frying. It’s also a healthy choice – high in fiber and immune-boosting vitamin C.

Istem was launched in the UK market in 2021 and has already been awarded a 3-star Superior Taste Award by the Brussels International Taste Institute.

Lotfi Bani, Istem project manager in Europe commented, “We have the capability to use agile, science-based agronomic solutions to create sustainable crops, while anticipating consumer preferences and market trends. The Istem exemplifies this. It not only cuts food waste, it also offers consumers a great-tasting, healthy, convenient choice.” 

Istem has a bright future. Extensive trials are planned in 2022 across Europe, Africa, Middle East, North America and Australasia, preparing for it to launch in new markets very soon.

When growers were coming under pressure from the devastating new Tomato Brown Rugose Fruit Virus (ToBRFV), Syngenta fast-tracked its research to respond to this threat. Its teams’ speed and precision brought growers disease-resistant varieties such as Lansor and Barosor. Both varieties allow farmers to maximise marketable produce, even when ToBRFV is present. Syngenta has also bred spinach varieties to resist foliar disease Stemphylium.

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