M-Protect Covid plan aims to safeguard new Mahindra tractor customers and their families against the eventuality of contracting COVID-19.

Mahindra & Mahindra’s Farm Equipment Sector, a part of the USD 19.4 billion Mahindra Group has rolled out ‘M–Protect Covid Plan’, a new customer-centric initiative committed to supporting Indian farmers in these testing times.

Mahindra’s M-Protect Covid plan aims to safeguard new Mahindra tractor customers and their families against the eventuality of contracting COVID-19.

Under the M–Protect Covid Plan, Mahindra will provide customers –

• A health cover of Rs 1 lakh through a unique COVID Mediclaim policy to cover the customer in case they contract COVID-19 with home quarantine benefits.
• Financial support by providing pre-approved loans to support medical expenses incurred during COVID-19 treatment.
• Insuring a customers’ loan under ‘Mahindra Loan Suraksha’ in case of loss of life.
• The M-Protect Covid Plan will be available on Mahindra’s entire range of tractors purchased in May 2021.

Commenting on the development, Hemant Sikka – President, Farm Equipment Sector, M&M Ltd., “At Mahindra we care about our customers and the community at large and have taken a series of initiatives to help those most in need to overcome the challenges related to COVID. Our new ‘M–Protect Covid Plan’ is a new initiative in that direction targeted at farmers, as we stand by them to drive positive change even in these tough times. With M-Protect we are privileged to serve and support them to reduce the impact of a COVID-related eventuality. With M-Protect we hope our farmers continue to have a healthy life.”