Tuesday, 17 June 2025
Through this partnership, HyFarm seeks to expand the use of data-driven insights across processing potato farms in major cultivation areas and micro-regions of Gujarat. Their solutions will be customized to meet each farmer’s specific needs, reflecting HyFarm’s belief that “in farming, one size does not fit all
HyFarm, the agri-business division of HyFun Foods, has teamed up with Fyllo to bring AI and IoT-powered precision farming to potato cultivation in Gujarat. The partnership aims to enhance data-driven decision-making across major potato-growing regions and micro-pockets, offering personalized farming solutions aligned with HyFarm’s core philosophy: “In farming, one size does not fit all.”
S. Soundararadjane, CEO of HyFarm, emphasized the transition from intuition to intelligence in agriculture: “We’re empowering farmers with smart technologies to boost yields, reduce risks, and lower input costs—ensuring a reliable supply of high-quality potatoes vital for fries production.”
The initiative has already been piloted on over 200 farms in North Gujarat, a key area for processing-grade potatoes. Utilizing Fyllo’s IoT tools—Kairo and Nero—HyFarm monitored soil moisture, micro-climate, and disease risks. Kairo provides micro-climate data to support timely decisions, while Nero delivers real-time insights into soil and root-zone conditions, allowing for precise, data-led interventions.
Haresh Karamchandani, MD and Group CEO of HyFun Group, highlighted the impact of the partnership: “Combining HyFarm’s agronomy expertise with Fyllo’s advanced technology is driving real change. We’re simplifying farming for our partners through innovation.”
The collaboration yielded significant benefits during the last Rabi season. Smart irrigation led to water savings of 30–35 per cent, fostering sustainable agriculture. Input optimization cut cultivation costs by 10–15 per cent, improved soil health, and enhanced crop quality—ultimately boosting farmer income and strengthening the supply chain.
Farmers have embraced the transformation. Shaileshbhai Patel from Idar shared, “With real-time data, I irrigate exactly when and where it’s needed.” Somabhai Thakor from Banaskantha added, “We’ve moved from guesswork to precision with data-driven guidance.”
Farmoji, HyFarm’s app, delivered personalized recommendations to over 7,000 farmers. Real-time alerts for diseases like early and late blight helped prevent crop losses, while localized insights from Nero improved consistency in processing-grade potato supply.
Sudhanshu Rai, Co-Founder of Fyllo, underscored the broader significance: “Precision farming is no longer a luxury—it’s a necessity. Farmers trust this approach, especially when supported by government incentives. Now is the time for coordinated action from policymakers, financial institutions, and the industry to scale this transformation.”
