Through this Planet of Plenty partnership, National and Masakin will have access to a range of carbon footprint benchmarking technologies available through Alltech E-CO2
Alltech announced that it is partnering with National Dairy Farm and Masakin Dairy Farm, two prominent companies owned by Emirates Food Industries (EFI), to bring leading-edge carbon footprint benchmarking and methane-reducing technologies to the Middle East.
National and Masakin are known for their flagship milk brand, Hayatna, which has garnered widespread acclaim for its quality and freshness. Now, the two dairy giants are expanding their commitment to sustainability by embarking on a transformative journey to measure and mitigate their carbon footprints. With growing concerns about climate change, companies worldwide are under increasing pressure to adopt eco-conscious practices. As industry leaders, National and Masakin recognise the importance of curbing greenhouse gas emissions and setting new sustainability benchmarks.
Through this Planet of Plenty partnership, National and Masakin will have access to a range of carbon footprint benchmarking technologies available through Alltech E-CO2, which will provide precise measurements of their environmental impact, enabling them to make data-driven decisions and set ambitious targets for reducing their carbon footprints. The dairies will also utilise nutritional technologies from Alltech that help lower methane emissions and enhance farm profitability by increasing feed efficiency and milk production.
“The solidification of many years of collaboration with Emirates Food Industries in a Planet of Plenty Partnership represents the goals of the wider global Alltech family,” said Paul McVeigh, regional manager of Alltech Middle East. “This partnership illustrates what is possible in the Middle East region when companies join forces toward a single goal, and we are dedicated to supporting them with the best available nutritional technologies to achieve more milk while reducing their environmental footprint.”
National and Masakin commitment to sustainability reflects EFI’s broader vision of embracing greener practices throughout the value chain. By fostering innovation and implementing eco-friendly initiatives, the companies aim to pave the way for a more sustainable dairy industry in the Middle East.