As collaborators the parties will work together under this MOU to evaluate the business strategies for the Brad technology, manufacturing, distribution and marketing for entry into India.
Clean Seed Capital Group Ltd. has announced the signing of a Memorandum of Understanding (the “MOU”) with Brad Technologies SAS a France based AgriTech company, whose mission is to be the voice of soil health by providing farmers with enhanced real-time knowledge driven by artificial intelligence (“AI”).
Brad is the creator of a decision-helping digital solution aimed at farmers transitioning towards agroecological and regenerative agriculture principles and promoting practices and collaborating to restore and preserve soil health. Brad uses data acquired and returned in real time coupled with AI to provide farmers with an improved knowledge of the state of health of their soils.
The MOU outlines collaboration opportunities to achieve Brad’s underlying goal of commercializing its technology and Clean Seed’s goal of facilitating progress to support the implementation of agricultural technologies that improve the well-being of the farmer, the land and food production on the ground in India. AgriTech is one of the prevailing solutions to mitigate climate change, satisfy consumer demands to improve yields and restore the heath of the soil.
As collaborators the parties will work together under this MOU to evaluate the business strategies for the Brad technology, manufacturing, distribution and marketing for entry into India and further technology collaboration opportunities between the parties to accelerate growth for both organizations.
Graeme Lempriere, Chairman and CEO of Clean Seed, stated, “We continue to strengthen our relationships in India through a strong collaborative approach on the ground, our SMART Seeder MINI-MAX™ technology has become the cornerstone of our effort to implement advancements in agriculture, our ongoing efforts to prepare for commercialisation with Mahindra are on track. Brad Technologies is a welcomed additional opportunity to expand both our impact on the ground in India and other meaningful opportunities for both parties.”
