Deal will allow access to nutrient use products to smallholder growers in south Asia
Verdesian Life Sciences, a leader in nutrient use efficiency technologies for agricultural use, has joined Bayer’s Better Life Farming initiative in India to provide sustainable agricultural products like AVAIL Phosphorus Fertilizer Enhancer, SEED100 and Nursery+ to smallholder farmers in India. The products will be offered across more than 750 Better Life Farming Centers supporting over 400,000 smallholder farmers throughout the region.
In India, the BLF alliance works with additional local partners including: Yara Fertilisers for soil and nutrient management; DeHaat, AgriBazaar and Big Basket as off-takers; and Tata Trusts for improving rural livelihoods and promoting self-reliant agri-entrepreneurship.
Kenneth Avery, CEO, Verdesian. “This relationship will allow growers in South Asia access to our sustainable ag products that will allow them to enjoy healthy crops and strong yields through efficient technologies.”
D Narain, Senior Bayer Representative, South Asia and CEO & MD, Bayer CropScience Limited said, “Through such strategic partnerships across the agri-value chain, we aim to create a sustainable eco-system where traditional and digital marketplaces co-exist with the common aim of providing farmers with greater choice.”
