The module will help farmers connect with buyers and sell their produce directly.
Indore-based agritech start-up Gramaphone has introduced a trading module ’ Vyapar’ to its farm management platform . It will help farmers connect with buyers and sell their produce directly.
Gramaphone currently operates mainly in Madhya Pradesh and Rajasthan, where over seven lakh farmers are using the farm management platform for crop advisory and purchase of inputs.
The Gramaphone platform provides customised crop advisory to farmers right from sowing of the crop to the harvest through its mobile app and also through the call centre, Khan said. Farmers are provided agronomy advice and updates on weather, market price and also on pests and diseases.
Gramaphone currently works with companies such as Godrej Agrovet and Dhanuka on the crop protection side and with seed companies such as Rasi and Nunheims among others.
Now, by adding the Vyapar module to its platform, Gramaphone is enabling farmers to market their produce. It has already about 500 buyers on board, including traders and processors on its platform and plans to add another 5,000 by the year-end.
