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The Max-Ace technology gives the rice enhanced tolerance to ’HighCard’ herbicide.
The Max-Ace technology takes gives the rice enhanced tolerance to HighCard herbicide. HighCard is a unique and safe proprietary product made by ADAMA, which will be labelled for post emergence control of grassy weeds in rice, including red and weedy rice. HighCard will need to be applied sequentially before establishing the flood to meet stewardship requirements & maximize the effectiveness and longevity of the technology.
Dave Feist, ADAMA’s Product Strategy Manager for RiceTec said, “ADAMA is pleased to be partnering with RiceTec to bring this new weed management solution to the US market. Registration is being targeted for a full introduction in the 2022 growing season, pending all applicable EPA and other approvals”.
Coming on the heels of a successful launch of the FullPage Rice Cropping Solution, RiceTec & ADAMA are eager to introduce the new Max-Ace herbicide tolerance technology to the rice marketplace.
The Max-Ace technology would give rice growers a high-yielding, rice rotation alternative to FullPage and conventional offerings from RiceTec. “Max-Ace will finally give rice farmers what they’ve been waiting for…a high-yielding herbicide tolerance partner to the FullPage system, which will provide control of red rice and other grass weeds that have built resistance to the IMI herbicides,” says Leandro Pasqualli, Strategic Product Lead for RiceTec.
The FullPage™ Rice Cropping Solution and Preface and Postscript herbicides, and SQUAD™ seed treatment technologies have been released by RiceTec and ADAMA for the 2019 growing season. FullPage™ represents a new generation of improved IMI herbicide tolerance for rice seed; improving yields, herbicide tolerance and early-season disease and insect protection. RiceTec will release a limited amount of four long-grain hybrids within the FullPage™ system.
Weed Management
RiceTec and ADAMA provide this total-package weed management system that is fully supported by a team of technical service representatives to make a positive impact on today’s farmers. These representatives are readily available to assist growers in adjusting to this new cropping solution and advising on best practices for use of Preface and Postscript for each farm.