SourceTrace partners with AgNext for value chain tracebility

TraceNext, provides complete value chain traceability with an assurance of quality from the farm gates to the consumer  

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As billions worth of food moves through the global food value chains, assessments and traceability of the food remain subjective or non-existent leading to losses in procurement, trade, storage, production and consumption.

Digitization of such value chains towards making food safe, trackable and of desired consumer quality, needs to be accelerated and implemented at a much faster pace than ever.

By signing an MoU, AgNext and SourceTrace have created a technology platform, TraceNext that for the first time in history, can provide complete value chain traceability with an assurance of quality from the farm gates to the consumer.

The benefits for such a platform as TraceNext, brings immense value to multiple commodity value chains, ensuring various aspects like trace food origin and chain of custody, monitor ethical and sustainable practices used in growing the food, complete value chain traceability – from farm to consumer, legal and compliance norms, instant quality testing on trade and safety parameters and instant trade decisions without any delays and dependencies. It also ensure Block chain and Fair-Trade practices in commodity supply chains.

Venkat Maroju, CEO, SourceTrace said “In the coming years, traceability is going to be the most critical technology to ensure food safety. TraceNext is the only solution that can provide food businesses, regulatory bodies and consumers all the information they need to ensure food safety. It will also change how food businesses and consumers interact and what information is exchanged. We are looking at a complete transformation of the food ecosystem.”

Taranjeet Bhamra, CEO, AgNext said “Leveraging the best of technologies and principles of agriculture practices, we are joining hands to solve the greatest needs of the times, solving issues for farmers, agribusinesses and consumers alike. TraceNext fills the exact gap that is needed for providing a one-stop seamless solution for food origin and quality for effective trade, procurement, production and consumption of food. The potential to transform value chains is limitless.”


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