ADAMA acquires majority stake in key Paraguayan Ag-distributor

FNV has become a highly reputable and rapidly growing distributor of crop protection

Image source: PR Newswire

Image source: PR Newswire

Headquartered in China, ADAMA Ltd., a global leader in crop protection hs announced that it has acquired a majority stake in its key crop protection distributor in Paraguay, FNV S.A., strengthening the Company's commercial presence in the large Latin-America market.

Founded in 2015, FNV has become a highly reputable and rapidly growing distributor of crop protection, fertilizers, seeds and bio-stimulants in Paraguay, the world's 6th largest producer and 4th largest exporter of soy. FNV's strong and loyal customer base among large, industrial farmers will provide ADAMA with direct market access, ensuring the sustainability and growth of ADAMA's key distribution platform.

FNV already serves as the Company's key distributor in the country for some of its flagship products including CRONNOS, the triple-action fungicide for Asian soybean rust, as well as ADAMA's recently launched self-produced Prothioconazole-based mixture ARMERO. The acquisition will allow the Company to introduce its vast product portfolio in the country, and capture the full end-to-end value chain, from manufacturing to the end customers.

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